anti-counterfeiting

I was about to hit “Buy” for a name brand microphone when I noticed something was a bit off. Looking more closely, I realized this was not the true brand I thought it was and that it was being sold by a suspicious third party. My experience was trivial compared to what can happen to Cisco’s partners with gray market and counterfeit products which account for over $1 Billion in displaced sales annually.

Learn how to protect from Cisco counterfeit by accessing “Our Identify Counterfeit” platform, source from Cisco partners and check if your gear comes with a valid software license and warranty.

The Cisco brand signifies innovation and quality, and our products are in high demand throughout the world. While counterfeiters try to trade on our reputation, Cisco employs various anti-counterfeiting measures to protect our customers from the substantial risks of deploying counterfeit products in sophisticated networks.

I’ve been thinking lately about how collaboration can work for the IT industry as we strive to address security. Cisco’s supply chain security capability focuses on three key exposures: taint, counterfeit and misuse of intellectual property. Specifically, I’ve been thinking about how we might detect and mitigate against counterfeit ASICs. I have a hunch that […]