DevNet Helps Partner Developers Innovate Faster
We have been writing a lot of blogs for network engineers and developers. But, I recently realized that Cisco Partners may benefit from a little information about DevNet. If you...
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A Year of Change Pays Off
“It is not necessary to change. Survival is not mandatory.” That was the quote I used by W. Edwards Deming, a 20th century engineer and physicist, to open up my collaboration breakout session at Partner Summit back in March. Obviously, it’s
Customer Success in 2017: Three Resolutions You Can’t Afford to Break
In 2016, more than 4,000 people participated in a Customer Success Talk webinar as part of their journey to create customers for life. We’ve put together a free eBook with what we've learned.
Partnering to Drive Business Outcomes with Cisco Digital Solutions Integrators
The development of the digital landscape is accelerating at an unprecedented rate for Cisco, our ecosystem of partners, and our mutual customers.
Speed, Simplicity and Smarketing
Wendy Bahr said it best at Partner Summit: “to move with speed, we have to simplify”. But how can you cut through the clutter and not only reach your target audience, but reach them with something that spurs action and pushes results? Our distribution
How One Disti Partner Puts “Smarketing” In Play
Partners of all types across the globe have one very important thing in common. Yes, they all want to become more profitable; but, they also want to help facilitate this by aligning their sales and marketing teams more closely. While some still see
Are You Taking Full Advantage of Digital Marketing Opportunities?
You’ve heard me say it. You’ve heard Karen Walker say it: the transition to digital marketing is a business imperative for businesses across the board. And distributors are no exception. In my blog This Will Help You Sleep at Night, I outlined some of
How Does Your Customer Success Practice Stack Up? [Infographic]
In 2016, the Customer Success Talk webinar series brought together a wide array of influencers and decision makers from Cisco partners, both large and small. Our subject matter experts focused on the business case for customer success management (CSM)
2016 Partner Rewind: Customer Success Year in Review
The Chinese calendar calls 2016 the year of the monkey, but looking back on our industry these past 11 months, I would call it the year of the customer. Why? Because as digital disruption takes hold and transforms the way we do business, the most