Word of Mouth is an Even Bigger Deal for B2B than B2C
Ninety-one percent of B2B purchases are influenced by word of mouth. Learn how to leverage "Talk Triggers" -- strategic, operational differentiators that your customers want to talk about.
Ninety-one percent of B2B purchases are influenced by word of mouth. Learn how to leverage "Talk Triggers" -- strategic, operational differentiators that your customers want to talk about.
When it comes to school emergencies, every second counts. That's why Cisco Partners @singlewire and @netsyncnews are helping schools respond quickly to emergencies.
I’m pleased to share the latest extension to this partnership, a reference architecture—IBM Cloud Private—on Cisco’s hyperconverged infrastructure—Cisco HyperFlex and HyperFlex Edge.
It’s no secret—program enrollment can be complex; our goal is to simplify and improve our partners’ experience. We do this by listening.
Welcome to the next instalment in the The Fast Five series, where I track down Cisco executives to talk about their solutions, developed for our distributors and 2-tier partners.
Influencer marketing is a well-established strategy in the B2C sphere. We’ve all witnessed the success consumer-facing brands have when a product is placed in an influencers’ Instagram feed.
Are we making the most of innovation to create exceptional experiences for our customers? Review where Cisco and its marketing partners aligned in a look back at Cisco Live 2019.
When Northern Vermont University was looking for a way to connect its physical campus locations with its online learning program, Cisco Partner Carousel Industries stepped in to connect the two.
SVP of Cisco's Global Partner Organization, Oliver Tuszik, takes a look back at Cisco Live 2019 in San Diego.