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Shruti Jain

Senior Analyst, SP Thought Leadership

Worldwide Service Provider Marketing Group

Shruti Jain is a senior analyst on Cisco’s SP thought leadership team that is responsible for developing and maintaining several global research and market intelligence initiatives. She has been one of the key contributors to Cisco Visual Networking Index (VNI)—the company's ongoing effort to forecast and analyze the growth and use of the Internet and IP networks worldwide. She is also a leading analyst for Cisco Global Cloud Index (GCI)—the company's ongoing effort to forecast the growth of global data center and cloud-based IP traffic as well as analysis of trends associated with data center virtualization and cloud computing.  While Shruti has been involved in all facets of the above projects, her focus has been on identifying and analyzing trends related to internet and service adoption, evolution of smart/ multi-media devices and machine-to-machine connections, applications by vertical, mobile adoption of various generations of technologies including 2G to 5G and IoT specific LPWA, cord-cutting, SD, HD and UHD adoption of video, metro vs. edge analysis. On GCI, her areas of focus are growth in virtualization, workloads analysis by application, by data center type, cloud service delivery models (IaaS, PaaS, SaaS) and public vs. private cloud.

Shruti is a Cisco veteran and has been with the company for over 20 years.  She started her career with the company as a financial analyst and then moved on to marketing, where she has had a variety of marketing analyst roles (supporting service provider segment and corporate marketing).  Shruti has had prior experience with Unisys as a financial analyst and worked as a marketing intern with Maruti Suzuki, an Indian car manufacturing company.  She has earned an M.B.A. degree from Santa Clara University, California and has M.A. in Economics from University of Rajasthan, India.  Her personal hobbies and interests include traveling, reading, learning new languages through TV shows and walking.

 

Articles

Sizes, shapes and screens (oh my!): Understanding the shifts and volume growth in global devices and connections

In the latest annual update to Cisco Visual Networking Index (VNI) Complete Forecast, 2015-2020 we forecasted that the global number of IP connected devices and connections will grow from 16.3 billion in 2015 to 26.3 billion in 2020 – adding net new 10 billion device and connections. What could be exciting about the consistent growth […]

February 17, 2016

SP360: SERVICE PROVIDER

Wireless Connections & Wi-Fi – Mobile Network Evolution

Every time a new generation of mobile network has been introduced – 2G networks transitioning to 3G, and 3G evolving to 4G, there have been concerns about the user adoption and capacity utilization. And each time skeptics have been proven wrong. By 2020, smartphones will represent 48.1% of global mobile-connected devices in use, and generate […]

February 10, 2016

SP360: SERVICE PROVIDER

Shape Shifting Meets Accessorizing – the Latest Mobile Devices & Connections Trends

To say that global device and connections are growing is a true understatement. And this growth is rapidly shifting. By 2020, there will be 8.5 billion handheld or personal mobile-ready devices and 3.1 billion machine-to-machine (M2M) connections supported by mobile networks. From smartphones and tablets to PCs and “phablets”, mobile digitization and wearables adoption is […]

November 4, 2015

SP360: SERVICE PROVIDER

The Internet of Everything and Big Data Analytics Can Re-Shape our Digital Lives

The release of the fifth annual Cisco Global Cloud Index highlights the potential impact that Internet of Everything (IoE) applications could have on data centers and cloud computing infrastructures. The growing digitization trend is creating massive volumes of new digital data that represent both challenges and opportunities. As a proof point, by 2019, data generated […]

October 22, 2014

SP360: SERVICE PROVIDER

How Much Traffic Will Your Cable / Telco Network Generate?

Cisco VNI Forecast Projects 1.6 Zettabytes of Global IP Traffic by 2018 Last June, Cisco released an update to its annual Visual Networking Index (VNI), 2013 – 2018. The forecast projects a global annual run rate of 1.6 zettabytes IP traffic by 2018 (up from 614 exabytes of global IP traffic in 2013).  A zettabyte […]