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Nicki Vereschagin

Global Retail Marketing Content Strategist

Global Industries Marketing

Marketing professional working for Cisco Systems, specialized in global retail go to market strategy and industry focused content creation. Previous experience includes global partner marketing and Cisco's brand marketing.

Articles

April 18, 2019

RETAIL & HOSPITALITY

Episode 2: IT spend trends 2019

1 min read

This episode of how retailers can simplify their IT architecture looks at where retail IT teams are putting their dollars in 2019.

April 11, 2019

RETAIL & HOSPITALITY

Episode 1: Why SD-WAN matters for physical retail

1 min read

Simplifying IT architectures is important for retailers, for scalability and technology efficiency at least. Episode 1 of this retail video series shows how SD-WAN can improve your physical store today.

January 17, 2019

RETAIL & HOSPITALITY

NRF 2019 Key Takeaways to meet Consumer Expectations

3 min read

At NRF 2019, Cisco showed how retailers can leverage untapped data to optimize retail moments through a programmable store. Read our top 3 takeaways to deliver on consumer expectations.

September 13, 2018

RETAIL & HOSPITALITY

Personalize in-store experiences. First step? Security.

1 min read

The digital transformation that retailers are embarking on opens the doors for new opportunities.. and vulnerabilities. Highly valuable personal and financial data needs to be protected. The damage that a...

Almost time for Cisco Live! Here’s What You Can Expect for Retail

3 min read

This year, we are bringing a fully integrated Retail experience to Cisco Live US. Demos and great networking events bring the connected retail experience to life.

January 18, 2018

RETAIL & HOSPITALITY

7 Key Takeaways from NRF 2018

2 min read

What grabbed the attention of retailers at the National Retail Federation 2018? The shiny toys within Cisco’s ToyBox– which which served as a fully functional toy store displaying our various retail tech solutions– definitely caught some eyes. Discussions that took place within the booth and at break-out sessions brought insight to the main factors impacting […]

January 16, 2018

RETAIL & HOSPITALITY

Cisco at NRF and the foundation for digital transformation

2 min read

With the National Retail Federation in full swing, the Cisco booth is bustling with visitors. The team has deployed its Toy Box – a fully functional toy store featuring solutions for seamless experiences among shoppers, store associates, managers, and IT teams. The Toy Box demonstrates how Cisco and our partners help make the entire retail […]

December 21, 2017

RETAIL & HOSPITALITY

Our Top 3 Retail Posts of 2017

1 min read

The holiday shopping season is in full swing, testing the limits of your supply chain, workforce, and customer service. Above all, your customers remain at the center. Anticipating their needs and interests, and optimizing their shopping experiences – whether in a brick and mortar store, on a mobile device, or from the comfort of their […]