Keeping your edge by delighting customers
Telecom and OTT Video business is changing fast. High video quality and intelligent content discovery are two key elements of a great customer experience.
Articles
How can OTT keep your customers coming back?
Churn is a reality these days, so if they are going to leave, how can you make sure your customers come back to you? Cisco and PayWizard show you how.
Millennials or Unicorns?
Who’s your audience – millennials or unicorns? Of course, the answer is neither, because neither exist. It’s pretty much impossible to define what a millennial is – try it, Google has plenty of results. It’s become a shorthand term for the stage in life somewhere between skateboards and mortgages, between saving up for your first […]
No Technology is an Island
As consumers, we’re aware that we live in an increasingly connected world. It’s all around us. More and more we just expect things to work. So why shouldn’t we expect the same in our business relationships? Why should we wait for integration to take place when we just want two things to work together? We […]
Cuddle the cord cutters: Make sure summer isn’t your slow time
It’s easy to forget about TV in summer. Sunshine, holidays and a drop off in content mean viewers are less likely to tune in compared with other times of year. So providers should be working harder than ever to retain their viewers. Research from Sanford Bernstein shows that pay-TV subscriptions are falling. It found that […]
Watching The Games of tomorrow: How does the future of sports broadcasting look?
Sports broadcasting is on the cusp of a new era. One that will bring opportunities and challenges to broadcasters, content owners, athletes and fans. A once-simple landscape is now the territory of niche over-the-top (OTT) players and digital giants. And there’s revolutionary technologies like virtual reality (VR ) and ultra-high-definition (UHD) to shake things up. Here […]
Cisco Live 2016: 5 top trends in video
Cisco Live Las Vegas saw thousands of people come together to talk tech and get the inside track on the industry. Here’s a look at the top five video trends to emerge from this year’s event. But what does it all mean for Service Providers. Now is the time for cloud TV Cloud TV was […]
Go over the top and into the cloud to augment pay-TV services
You need to act fast to avoid losing the pay-TV race. The new breed of over-the-top players aren’t messing around. Read on to discover your competitive edge… Over-the-top (OTT) TV and video services are expected to generate $51 billion by 2020, according to a recent Global OTT TV & Video Forecasts report. The number is […]
Jump into virtual reality provision with the cloud
Virtual reality is getting a lot of play at the moment. It’s the hot topic in the gaming world and is now gaining traction in video. So how can you roll out the VR features consumers demand – quickly and at low cost? Virtual reality is enjoying rapid growth, and it looks set to have a transformative […]