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Simplify Sales with Remote Product Demonstrations

I spent the last eight months on the front lines of the virtual demo world for Cisco. Working from our headquarters in California, I met with people from all over the world to demonstrate our latest products — without a single plane trip. Using collaboration technology sales teams can avoid travel expenses, sell more, and increase productivity.

Most significant business purchases require some form of travel. Companies need to send sales experts out in to the world to demo their products. Or, depending on the products or the situation, customers often travel to the vendor’s site. Although travel involves expense and time, personal interaction is important to customer relationships. Travel can make the sales process more cumbersome and time consuming. But without travel, you limit the degree of direct engagement you might have before a customer makes a buying decision.

How Can Remote Demonstrations Add Value to the Sales Process?

Remote product demonstrations are providing companies with a less-expensive option to engage with customers. And the best part of it is that neither customers nor your technical experts have to travel as much. Just as video is changing the nature of meetings, it’s also a fitting solution Read More »

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Gartner Recognizes Cisco as a Leader in Unified Communications…Again

For the seventh year in a row Cisco was positioned as a leader in the August 2014 Gartner Magic Quadrant for Unified Communications. In the accompanying Critical Capabilities for Unified Communications document, published July 2014, Cisco also received the highest ratings in Full UC with Strong Telephony and Ability to Offer Hybrid Solutions use cases. We believe our continued recognition in these key industry assessments demonstrates that the focus on simplicity and user experience across the Cisco Collaboration portfolio is delivering our customers the productivity gains they are looking for through a collaboration experience that only Cisco can deliver.

According to Gartner,  “The primary goal of unified communications (UC) is to improve user productivity and to enhance business processes. Gartner defines UC products (equipment, software and services) as those that facilitate the use of multiple enterprise communications methods to obtain that goal…UC products integrate communications channels (media), networks and systems, as well as IT business applications and, in some cases, consumer applications and devices.” Cisco shares this vision for UC and continues to deliver key innovations and integrations to ensure our customers are clearly benefiting from the full suite of Cisco’s leading  telephony, video , web conferencing , messaging , IM/P and contact center offerings.

In the 2014 Gartner Magic Quadrant for Unified Communications, Gartner once again positioned Cisco as a leader for ability to execute and completeness of vision.  The report identifies strengths and cautions for individual vendors and we feel the strengths for Cisco UC offering are: Read More »

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Coming to a desk near you…DX70, DX80, and DX650

I have to envy my colleagues in the Cisco IT ACE program: they get to play with the latest toys.  For several months now they’ve been playing with the newest Cisco releases of video phones while the rest of us looked on. Just recently though, they’ve started showing up on Cisco desks – lots of desks. They’re sleek and look a little like Apple iMacs have taken over the workplace. The Cisco DX70 and DX80 have arrived and I’m certain if you could see them you’d be impressed. And you’d probably want to play with them, too. But what are they for?

Read More »

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Finding Simplicity in Complex Video Installations

While it sounds too good to be true, it can be simple to build seemingly complicated video installations. Like a custom-built house, you can build video-collaboration rooms to specification. And custom doesn’t always have to mean complex. Cisco is helping organizations do that today by creating a solution with powerful codecs, intelligent imaging technology, and flexible software.

I’m often asked how to quickly build training or briefing rooms with presenters on both ends. People usually ask about a briefing room with 24 classroom seats or a 100-seat training room. They typically have three key requirements:

  • Local presenter or when the presenter is in the room
  • Remote presenter or when the presenter is calling in
  • Interactive discussion between different sites with local presenter at the podium

FH video blog post SX80 8_4_14

This requires multiple screens, Read More »

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Cisco and Salesforce.com: IoE and the Next Generation of Customer Service

The networked connection of people, processes, data, and things that we call the Internet of Everything  (IoE) continues to increase its pervasiveness in the workplace and at home. As a result, business leaders are adapting to meet the changing expectations of the enterprise, their customers and the consumer market.

This isn’t the far-off future. It’s now. Organizations are revolutionizing business processes today. The Internet of Everything is dramatically impacting the performance of innovative businesses.

IoE is real and beneficial and can take many different forms, depending on the unique issues or opportunities facing an enterprise.

In a recent post, Chris Botting talks about how Customer Collaboration connects IoE to consumers.

I had an opportunity to really look closely at some of these impactful uses of IoE as we prepared for a two-day media, customer and partner event exploring tangible examples of IoE in action in Chicago last month. Along the way, I developed another perspective about business applications of IoE. In many cases, IoE becomes the Internet of Customers.

As a panelist at the event, Daniel Debow, senior vice president of Emerging Technologies at salesforce.com, provided great insight into IoE’s role in this amplified customer interaction.  He suggests that IoE is providing the roadmap of the next generation of customer service while transforming the entire service experience.

Daniel recognizes that behind every one of these billions of connected devices, there is a customer. In the real-world, Read More »

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