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Kim Austin

No Longer with Cisco

Until recently, I was the senior manager for digital and social marketing for Cisco Collaboration Marketing. I've spent 18 years at Cisco and have been surrounded by high-tech since it became "a thing." I learned BASIC programming on a PET computer with an external cassette tape drive. I remember when the land where my office is now was an orange grove. (And that doesn't make me all that old...)

Articles

September 24, 2017

COLLABORATION

7 Reasons to Zip Over to WebEx

6 min read

Success depends on connections. But it’s not enough just to have the ability to connect. The right connections matter. So who do you trust for online meetings? Rely on secure, scalable meetings with Cisco WebEx -- the trusted industry leader in video and web conferencing.

August 2, 2017

COLLABORATION

How Sales Teams Can Transform Customer Relationships

3 min read

Collaboration technology can both improve the way sales teams collaborate internally, as well as evolve customer contact from phone calls to a collaborative experience. When customers are engaged and feel connected, they are more likely to buy into what you’re selling.

July 31, 2017

COLLABORATION

Shifting Marketing to a New Way of Collaboration

3 min read

Improving the way internal and external teams collaborate can take a marketing campaign to that next level. Collaboration solutions use technology to constantly innovate the way employees and customers communicate with each other.

July 20, 2017

COLLABORATION

Improving Healthcare Experiences with Collaboration: Case Studies

5 min read

At the very core, healthcare is about collaboration between caregivers and patients. Read on for examples of how healthcare organizations worldwide are improving patient care and business processes using collaboration technologies.

July 18, 2017

COLLABORATION

Better Collaboration Delivers Better Education: Case Studies

5 min read

Schools and universities are finding new ways to face the myriad challenges from advancing technology: student expectations, educator techniques to keep students engaged, and regular business (budgets, enrollment, growth, competition).

July 17, 2017

COLLABORATION

Using Collaboration Technology to Improve Hiring

3 min read

Travel costs restrict the ability of HR to interview a variety of talent, resulting in inefficient hiring processes. Collaboration technology helps avoid settling with "good enough" local candidates.

July 5, 2017

COLLABORATION

Collaboration at #CLUS, Final Wrap: “Ahh, the Cloud” and Endangered Chickens

4 min read

The final day of Cisco Live US didn’t disappoint. The week closed with a full agenda of sessions, innovation talks, and – of course – the celebrity keynote. Collaboration VP and CTO Jonathan Rosenberg made a room full of people nervous – on purpose. The session title probably provided a clue: “Worried About Putting Your Data in the Cloud? Good, You Should Be.” Speaking of nervous people, Bryan Cranston's celebrity keynote had a strange (and hilarious) focus on the fate of farmyard chickens.

June 29, 2017

COLLABORATION

Collaboration at #CLUS, Day 3 Wrap: Thinking about Security

3 min read

I may be on the collaboration team, but the security stuff always fascinates me. The stats around cyber crime are mind melting. Today’s keynote focused on security, which is always a timely topic, but even more so today.

June 28, 2017

COLLABORATION

Collaboration at #CLUS, Day 2 Wrap: IT Superheroes in Flight

3 min read

Tuesday was another day of talks, tech, and more tech for the 28,000 attendees in Las Vegas, not to mention the even larger online audiences. A stat I heard today: 11,000 of this year's event attendees are first-time attendees. That's a lot of new faces at the so-called "summer camp for nerds."