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James Turrell

Head of CX Marketing

Customer Experience

James Turrell is Cisco's Head of Customer Experience (CX) Marketing. James joined Cisco in August 2020 to drive Cisco CX on its next growth chapter and lead the marketing arm of Cisco’s CX organization. With CX’s continued focus on campaign acceleration, digital experience, and content revolution, James helps drive the CX narrative by using brand storytelling and customer success stories to convey the value of CX. With more than 25 years in the technology industry, James specializes in the design and implementation of customer success journeys, helping customers realize business value quickly. Through his customer-centric work, James has earned a reputation for creating innovative customer success experiences through rich content and highly engaging employee and customer enablement programs. His extensive background in end-to-end experience design, creative and content strategy, and customer adoption and renewals enables him to define new ways for customers and partners to leverage technology to achieve better business outcomes. Prior to Cisco, James was at Salesforce, where he was most recently responsible for Customer & Employee Enablement. In his 16 years at Salesforce, James built their EMEA Customer Success Practice, pioneered customer success methodologies for SaaS, developed their mobile strategy, and was responsible for building customer onboarding journeys for their core cloud products. Previously, James also held product management and marketing leadership positions within the travel technology industry. In these roles, James was responsible for taking leisure travel and corporate self-booking travel products to market. During his time at Travelport, James was also responsible for defining and implementing the Galileo International CRM program across EMEA and APAC regions. James has a passion for building, equipping, and coaching teams to do their best work through a relentless focus on the customer. When he’s not at work, James enjoys photography, traveling, and wine tasting in his home county of Napa, California. Over the years James has enjoyed participating in philanthropic causes, most recently supporting a UK charity, Astriid, where he led his Salesforce Marketing team to refresh the charity’s brand. James is also a supporter and fundraiser for the Pancreatic Cancer Action Network.

Articles

Cisco Customer Achievement Award Winners Recognized at Cisco Live San Diego 2025

2 min read

The Cisco Customer Achievement Awards: Americas 2025 took place last week at Cisco Live San Diego 2025, recognizing Cisco customers who have achieved exceptional results through the innovative use of technology. We’re thrilled by the response of the inaugural achievement awards program, with more than 130 nominations highlighting impactful business transformations and inspiring customer success […]

Cisco Customer Achievement Awards: Americas 2025 Finalists

4 min read

  The Cisco Customer Achievement Awards recognize outstanding Cisco customers who are achieving exceptional results through the innovative use of Cisco solutions. Now in its inaugural year under a revitalized brand and enhanced scope, the program builds on seven years of legacy and the success of the Customer Advocate and CX Hero Award programs. We’re […]

February 11, 2025

CISCO CUSTOMER EXPERIENCE

Celebrate the 2025 Customer Hero Award Winners at Cisco Live Amsterdam

5 min read

Join James Turrell in celebrating the 2025 Customer Hero Award winners from Cisco Live EMEA in Amsterdam.

Customer Experience is set to Go Beyond at Cisco Live Amsterdam

4 min read

See what's on tap from the Customer Experience (CX) team at Cisco Live Amsterdam 2025.

Celebrating the 2024 Customer Hero Award Winners at Cisco Live Melbourne

5 min read

Head of CX Marketing, James Turrell, celebrates the 2024 CX Customer Hero Award winners at Cisco Live Melbourne. Come congratulate the winners!

Get Inspired and Go Beyond with Cisco Customer Experience at Cisco Live Melbourne

4 min read

Check out what Cisco Customer Experience has in store at Cisco Live Melbourne in just a couple of weeks!

The Art and Science of CX Success

2 min read

Review a few of the latest customer and partner success stories as part of CX Day!