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Aruna Ravichandran

VP/CMO Global Marketing, Webex/Collaboration

Webex Collaboration Business Unit

Aruna is a global marketing leader who is passionate about digital transformation, workplace transformation, and DevOps. With her 20+ years of experience in Marketing and management background, she is passionate about elevating marketing into an engine that drives thought leadership and demand generation, with a direct impact to a company’s growth. Aruna specializes in SaaS and digital marketing leading with data driven omni-channel marketing that contributes to the company’s revenue and profitability.

She is currently the VP/CMO of Cisco’s Webex Collaboration business. She is responsible for all aspects of marketing including demand generation, digital marketing, product marketing, branding and other supporting marketing functions for market leading Webex collaboration products. Before coming to Cisco, she has held leadership roles at several other companies – VP of Marketing for CA Technologies $1.5B DevOps business (acquired by Broadcom for $19B), VP of Marketing and Strategy for Software Defined Networking (SDN) at Juniper Networks. She started her career as an engineer at Hewlett Packard holding executive leadership roles in engineering and in marketing during her 17-year career. Aruna enjoys blogging about technology; she is an independent blogger for Forbes and other industry forums. She has also authored two technology books on DevOps.

Aruna was named the Top 100 Most Influential Women in Silicon Valley 2016 by the San Jose Business Journal, received the National Diversity Council’s 2016 Most Powerful and Influential Woman Award, and Silver Stevie Award for Female Executive of the year 2018.

She holds a degree in Computer Engineering and an MBA, both from Santa Clara University, and a graduate of Kellogg Chief Marketing Officer (CMO) program in 2019. Aruna also sits on the boards of California Polytechnic San Luis Obispo & Panzura.

Articles

June 10, 2019

COLLABORATION

The Results Are In: Here Are the Winners For The First Annual 2019 Cisco Collaboration Inaugural Webex Customer Awards!

Here are the winners for the first annual 2019 Cisco Collaboration Inagural Webex Customer Awards. Click here to find your favorite!

May 8, 2019

COLLABORATION

Announcing the Webex Customer Awards Program

We are thrilled to announce the first-ever Webex Customer Awards program to recognize and celebrate our Webex customers. We are now accepting nominations in seven categories and the winners will be announced at Cisco Live in San Diego on June 10.

April 11, 2019

COLLABORATION

People Insights: Getting to the Heart of the Matter

People Insights is an idea that has been pursued for decades, but is now here, in a way that is rich, complete, and up-to-date.

April 1, 2019

COLLABORATION

There’s a Billion Ways to Use Cisco Webex Board

In the March 31 episode of Billions aired on Showtime, Taylor Mason Capital is up and running and everything needs to be best-in-class with the Webex Board.

March 18, 2019

COLLABORATION

66% Say They’d Switch Vendors in Order to Get an Intelligent Online Meeting Solution

Today’s audio and video conferencing solutions can be simply ineffective. People need something that makes them more productive, so Cisco resolved many existing problems through cognitive collaboration.

March 17, 2019

COLLABORATION

Enterprise Connect 2019: Discover the X factor in the New Webex and Cisco Contact Center

Cisco will soon launch a new kind of intelligence that will change how we connect and collaborate with people. Join us at Enterprise Connect 2019 as we reveal the X Factor to the world.

March 6, 2019

COLLABORATION

Analysts’ Day: The Experts are Impressed with Cognitive Collaboration

Industry analysts validate Cisco's vision of cognitive collaboration, that the enormous power of AI will help us leverage instantly available, accessible data to better communicate and collaborate.

February 13, 2019

COLLABORATION

The Green Button: Webex Meetings Users Declare it a Winner for Web and Video Conferencing

At Cisco, we are extremely proud of our new Webex products. We listened to our customers and resolved some age-old problems by making collaboration and communication a one-touch action.