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Aruna Ravichandran

Vice President & Chief Marketing Officer

Webex Collaboration

Aruna Ravichandran is a change agent and recognized authority on ‘the future of work’, with a track-record of guiding customers, partners, and global teams through workforce and technology transformations. Aruna brings a unique parallel expertise in technology and marketing, where the office of the CMO is a ‘growth partner’, not a marketing cost-center. She marries her computer engineering background, with a maniacal customer focus, and a business-outcome philosophy that is based on equal parts: purposeful storytelling and data science. Bridging the roles of the CMO, CIO, and CXO, Aruna believes in the power of marketing as a revenue creator, a brand value accelerator, and enabler of human connection. She is an outspoken proponent of leading with a people-first approach, to shepherd business leaders towards a more innovative, culture-conscious, and inclusive way of doing business. As an industry expert on SaaS marketing and enterprise technology, Aruna has a track record that spans more than two decades – building SaaS and digital routes-to-market and expanding the service addressable market – for companies including HP, Juniper, CA Technologies, and Cisco. In her current leadership post as the Vice-President and CMO for Cisco Webex, Aruna oversees marketing for the $6 billion organization, as a growth engine for the company. Aruna has authored two pioneering books on DevOps, is a contributor for Forbes.com, and serves on multiple corporate boards. She is a multi-award honoree, including: Top 100 Most Influential Women in Silicon Valley 2016, and the National Diversity Council’s 2016 Most Powerful and Influential Woman. Aruna holds an MBA and MS Computer Engineering from Santa Clara University and a BS Computer Science from Bangalore Institute of Technology (BIT). She was also a graduate of the esteemed CMO Leadership program at Kellogg Business School in 2019.

Articles

August 19, 2020

COLLABORATION

Webex Extends Great Meetings on Any Device: Available Soon on Portal from Facebook

2 min read

Announcing Webex is now a part of Facebook’s Portal- adding the Webex you know and love to Portal extends your ability to meet anywhere, on any device.

July 20, 2020

COLLABORATION

Webex & Reese Witherspoon’s Hello Sunshine: Encouraging Transparent Conversations

2 min read

At Cisco, we're here to build connections to allow the best kinds of conversations to happen. See how Webex helped Reese Witherspoon and Dr. Anita Phillips “hear” one another on Hello Sunshine’s Shine On with Reese at Home.

May 26, 2020

COLLABORATION

When the World Needs to Work, the World Works on Webex

2 min read

Webex is more than meetings. It is a platform with all the tools you need to get work done, a platform that builds bridges.

May 11, 2020

COLLABORATION

The Future of Work is Here!

3 min read

To help understand, navigate, and even embrace this future, Cisco has partnered with customers, futurists, analysts, and industry experts, launching our Future of Work thought leadership initiative.

April 22, 2020

COLLABORATION

What Earth Day, Webex, and Carbon Footprints Have in Common

2 min read

In March alone, there were over several million total Webex meetings. On this 50th Earth Day, let’s all look for ways we can influence change and promote a greener earth.

March 10, 2020

COLLABORATION

Work From Home Best Practices

1 min read

Cisco Webex has been enabling effective work from home practices for many years and we’d like to continue to share what we’ve learned and to learn even more from our amazing customers.

February 2, 2020

COLLABORATION

What do Cisco Webex, Football, and RuPaul Have in Common?

2 min read

In the early days of Webex, RuPaul reminds us of the innovative and creative DNA of Webex. Two decades later we're still pushing the boundaries of transforming the way people work.

January 14, 2020

COLLABORATION

2019 – What a Year for Cisco Collaboration!

2 min read

See some of the wonderful things our team worked on in 2019 to advance collaboration technology and help customers leverage its power!

December 19, 2019

COLLABORATION

Congratulations to our Webex Combo Contest Winners!

2 min read

Drum roll, please! I’m very excited to announce the winners of our Webex Combo Contest for November and December!

December 9, 2019

COLLABORATION

Webex Marketing Team Is On A Roll — The Awards Pile On

3 min read

It has been an awesome year for Collaboration Marketing. Here are the multiple awards Cisco Webex Collaboration has recently received!

November 19, 2019

COLLABORATION

Cisco Collaboration and Channel Partners–Better Together

3 min read

We are excited to announce the winners of the 1st annual Webexceptional Partner Awards and pay homage to our Webexceptional partnerships.

November 4, 2019

COLLABORATION

The Awesome Power of Webex Collaboration Combinations

5 min read

At Cisco Webex we believe our collaboration technology paired with your device of choice, brings you many essential combinations to thrive in your professional daily lives.

August 20, 2019

COLLABORATION

Webex Collaboration Receives an EXCELLENT Rating from PC Magazine and is the Overall Award Winner for CRN’s ARC Report …

1 min read

Cisco Webex was recently named PC Magazine Editor's Choice and best Overall Win in the 2019 CRN's Annual Report Card survey for collaboration!

July 15, 2019

COLLABORATION

Cisco Webex Celebrates the Apollo 11 Mission to the Moon 50th Anniversary Gala

1 min read

Cisco Webex Collaboration business is over the moon to be part of the 50th anniversary of the Apollo 11 mission to the moon on July 16th, 2019.

June 11, 2019

COLLABORATION

Getting to Know You — The Three-Dimensional Cognitive Workspace

4 min read

The future of work is three-dimensional. And the good news is, it’s here now. It’s part of a new approach called cognitive collaboration, incorporating artificial intelligence with the right context.