We’re generating digital information at an exponential rate. It’s coming from more devices that are more connected than ever and getting smarter all the time.
In 2013, global mobile data traffic stood at 1.5 exabytes per month – the equivalent of 4,100 text messages each second.
By 2018, that will reach 15.9 exabytes per month – or 43,709 text messages each second! And 96% of that mobile data traffic will be “smart” traffic!
Welcome to the next wave of the Internet – the Internet of Everything. Imagine the amount of data we’re creating in this evolving digital world as more and more people and things connect. Technologies like cloud and mobility are fueling this growth – with the cloud as key enabler in helping us make sense of this data deluge. Global data center traffic is expected to triple by 2017, and cloud services and applications will make up 69% of that traffic.
Data itself (or simply storing it in the cloud) only gets you so far, however. The value lies in what you do with it, gaining insight and knowledge derived from data to empower your life and lead you to greater wisdom. That’s the real power behind connectivity. On a personal level, it calls for taking ownership of your “digital self,” leveraging cloud-enabled services not just for storage but to “talk” and interact with the digital world in a dynamic way and in real time. This can lead us to understand aspects of ourselves in ways never before possible – and harness actionable data to make better decisions that improve our lives.
The number of mobile users is growing: By 2018, more than 64% of the world’s population (7.6 billion people) will be mobile users.
The number of mobile end user devices and connections is increasing: By 2018, there will be more than 10 billion mobile-ready devices/connections--including 8 billion personal mobile devices and 2 billion M2M connections.
The mobile networks are becoming faster: Average global mobile network speeds will nearly double from 2013 to 2018.
So what are these ever-increasing number of mobile users doing with more devices on faster connections? According to our analysis, mobile subscribers are using a variety of services ranging from text-based simple services to interactive multi-media mobile services such as video streaming and communications.
As mobile operators make significant investments to deploy higher performing next-generation technologies, they are coming up with innovative ideas to monetize these networks by creating new business models to offer customer value. An example of this innovative approach is Bharti Airtel’s One Rupee Mobile Video Service, which addresses the end-user affordability issue while Read More »
In the next few years, there will be more mobile users and more mobile connections than ever:
By 2018, there will be 4.9 billion mobile users, up from 4.1 billion in 2013, according to the newly released Cisco VNI forecast
In addition, there will be 10 billion mobile-ready devices and connections, which includes 8 billion mobile devices and 2 billion machine-to-machine (M2M) connections
Are the networks that are in place today able to handle the influx and sophistication of devices and data, or is this wave of technology going to usher in a need for a different kind of network?
I don’t think I’m alone in saying that organizations need a flexible, programmable infrastructure that can expand and contract more readily to their needs, especially in terms of security. A security-centric, programmable infrastructure that detects and responds to emerging threat vectors is essential for organizations to thrive in our hyper-connected era.
However, many business and IT leaders are unsure of what that looks like. How can a programmable infrastructure examine security holistically and gain visibility across the entire cybercrime continuum—before, during, and after an attack?
Wireless momentum continues worldwide and mobile data traffic expected to increase nearly 11-fold
Today, Cisco released its latest Visual Networking Index (VNI) Global Mobile Forecast, 2013-2018, projecting future mobile data traffic over cellular networks (2G, 3G, or 4G) and wi-fi off-load traffic. Our detailed research, including region-specific and some country-specific data, can be found in our complete white paper. Highlighted below for your convenience are some of the key takeaways.
When was the last time you looked at your mobile device? Minutes ago? Seconds ago? We can’t seem to live without them, and in the consumer space, new mobile services are popping up it seems faster than your Twitter feed can handle. Below are mobile consumer services trends from the latest VNI Service Adoption Forecast (2012 – 2017) – you can see Mobile SMS, Mobile Commerce, Mobile Video, and Mobile Social Networking are on the rise, as is the number of devices per consumer.
Many organizations are looking for ways to leverage this upward trend in mobility and innovative mobile services for business benefit – whether it be for increasing customer satisfaction and communicating how the general population wants to receive communication, or offering Wi-Fi so users are able to consume the mobile services they want.
Cisco has made a big investment in mobile location-based services (LBS) over the past year with the introduction of the Connected Mobile Experiences (CMX) solution. CMX enables mobile users to adopt new innovative mobile services with an added benefit of relevance. Businesses can conduct mobile commerce, send texts, extend mobile video, or integrate mobile services with social media now based on the user’s location. Read More »