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How U.S. Banks Can Transform Customer Interactions to Increase Profitability

You order a movie online and additional suggestions pop up, based on a deep knowledge of your likes and dislikes. You plan a vacation and similar suggestions appear, reflecting your financial state, the climate in which you live (and may hope to escape for a time), and past travel history. These convenient, personalized interactions are common today — and even expected.

Yet according to a Cisco survey of 7,200 retail banking consumers in 12 countries, customer expectations for financial services are not being met. Many of the most valued customers — and not just tech-savvy Gen Y ones — feel disconnected from their financial services institutions. They state that their banks do not know them personally, and are providing advice only on the bank’s terms — in the branch, during banking hours, when staff is available,  — if at all. Read More »

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Join Cisco in Chicago at BAI Retail Delivery 2014!

It’s that time of year again! On November 12-14, the Cisco Financial Services team will be attending BAI Retail Delivery 2014. This year, we’ll be showcasing exciting solutions for the Digital Bank — innovations that provide seamless, cross-channel engagement and meet escalating consumer demands while reducing operating costs, and increasing sales within your institution.

Cisco financial services solutions help customers connect with their customers and deliver a personalized banking experience and gain a sustainable competitive advantage in the Internet of Everything age. In partnership with Verizon, NCR and Intel, Cisco will showcase our solutions portfolio that enables new delivery models and applications whether at home, in the branch, or on the road, to support Omnichannel customer experiences and grow your business.

Join Cisco at booth #4029 and learn how to:

Mark your schedules to attend our speaking sessions:

  • The Innovation Showcase competition will give attendees a closer look at our enhanced Cisco Remote Expert Mobile solution with a new aspect that delivers an engaging, personalized onboarding experience. Led by Karl Hartmann, banking practice architect for Americas Business Transformation, we’ll demonstrate how to connect seamlessly with your customers on their preferred channels, to start strong and build more profitable relationships.
  • During the “Creating a More Efficient Omnichannel Delivery Blueprint” panel session, Jim Henschel, banking practice manager for Americas Business Transformation, will share insights into why finding opportunities to drive efficiencies in distribution networks has never been more critical. The panel will also provide insights on how to manage margins and expenses while planning for innovative technologies that can maximize omnichannel performance. Make sure to read Jim’s recent “Branch of the Future -- Network Innovations” article before the show.
  • Al Slamecka, banking practice advisor for Americas Business Transformation, will be taking part in the “Driving Efficiency in Your Distribution Network” panel session, where he will lead a discussion regarding strategies for making balanced choices amongst today’s evolving communications and delivery channels.

This year’s event takes place in Chicago, IL at the McCormick Place West Building. For more information about registering for BAI Retail Delivery 2014, visit the registration page here. We hope to see you there!

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A-E-I-O-U: The Nucleus of Video Collaboration

I’ve been on a journey with my team over the last 18 months to redefine our approach to video collaboration. Vowels form the nucleus of any word, so I call this the A-E-I-O-U approach as it represents the core principles of video collaboration.

Every product we introduced this year has these principles as its backbone. If a product idea doesn’t meet this requirement, it doesn’t even make it to blueprint. The feedback we’ve received from customers and partners tells me we are exactly on the right track.

So what does A-E-I-O-U stand for?

  • A – Affordable
  • E – Easy
  • I – Innovative
  • O – Outstanding Design
  • U – User Centric 

Sounds pretty rudimentary, but it’s not easy to do in reality. It’s like producing a performance engine that’s easy on the eyes with do-it-yourself sensibility, a bunch of really cool features and pragmatic pricing – all in one product. A handful of companies have been able to do this, and Cisco has joined that short list with our latest video collaboration products.

How do we know A-E-I-O-U is working?

Affordable: Read More »

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Our Cisco.com Homepage: 5 More Insights

In mid-June, we shared how video and live steaming perform on our Cisco.com homepage, particularly during Cisco Live. Well, since then we’ve continued to test and learn along the way on our Cisco homepage. It receives more than 2.5 million average monthly visitors and it’s truly a melting pot with 58% of visitor traffic coming from outside the US, so it’s a great place to innovate.

Here’s my latest top 5 insights about the Cisco.com homepage:

1.  Big is not always better.  We like to call our large banner ads on the homepage our “ hero” ads. They make a big bold statement and the hero ad in the number-one carousel spot receives the highest traffic on the page. That said, after analysis for several months, our smaller “feature” ads toward the bottom of the page actually receive more traffic and engagement overall per month. They seem to drive more value and are perceived as less marketing-oriented, at least that’s our theory for now. Read More »

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Cisco Succeeded in Network Functions Virtualization System Trial

I’ve had the opportunity this year to meet with mobile operator leaders from around the globe. Whether they are large or small, focused on consumer services or businesses, or engaged in video or mobility, their ambitions are much in line with our strategy: to help them monetize and optimize their networks, while accelerating their ability to deliver their services.

As mobile operators are deploying new technologies to help achieve their business outcomes, “virtualization” is often touted as the answer, and, in part, that is correct. At Cisco, we believe it is important to frame the discussion properly in order to reap the full benefits of what’s possible in networking.

The network is increasingly becoming virtualized, and virtualization is increasingly becoming networked. Virtualizing applications is an initial step that can provide some advantages. However, Read More »

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