4-3-13 Cisco Social Media Executive Panel Broadcast
“How do you get executives involved in using social media themselves? How do I make it relevant for them and their business initiatives? And how do I show them value for participating right away? ” Our social media training team is approached regularly with questions like these in hopes that there is a simple formula to include each executive into the social stream and as quickly as possible.
Are you finding yourself in the same situation? Know that you are not alone. Much of the research I continue to read indicates that there is a growing interest among executives to use social media, but we still have a ways to go.
To help make it easier, we would like to invite you to a special “Let’s Chat! Social Media Training Program Series” Cisco executive social media panel USTREAM broadcast we are hosting on April 3rd, from 9-9:45am PT. Cisco executives, with social participation ranging from starting out to seasoned, will share their insights. They will share the reasons they decided to start using social media, what they’ve experienced, and advice for peers and teams.
In addition to the questions we will ask the executive panelists, we want to open it up to you as well! Do you have questions related to this topic you would like to ask these executives? And are there other areas regarding executives and their social media participation you are interested in learning more about?
Join in the conversation using the #ciscosmt hashtag starting now and during this live broadcast. We’ll do our best to pose your questions to the executive panelists. And follow the #ciscosmt hashtag for more details.
In the meantime, here are some tips to get executives involved in social media. Are there other best practices you find helpful when encouraging executives’ participation in social media?
Getting Buy-In Tips
- Identify with the executive’s mindset
- Show the executive the money or bandwidth savings
- Outline ways to capture metrics
- Set realistic expectations
- Develop short- and long-term strategies
- Take small steps, starting out with listening to keywords to get a feel for the conversation
- Encourage executives to participate in existing social channels to get started, even practicing in internal platforms first
- Look for ways to make social media use relevant to their business needs and areas of interest
- Show them examples of other peers that are using social media and its value as well as ways they can incorporate participation into their regular routine
- Expand awareness around building personal reputations and integrating with business initiatives
- Help executives participate directly rather than participating for them
- Provide executive supporting teams with the proper training and resources
- Monitor participation and offer helpful tips and coaching along the way
If you have any questions or are interested in other types of social media training, check out our new complimentary Cisco Social Media Training Program and follow the #ciscosmt hashtag. To request customized one-on-one team training sessions, email firstname.lastname@example.org.
Tags: #smtraining, B2B, B2C, Cisco, education, Executives, information-sharing, learning, social, social learning, social media, social media strategies, social networking, training, ustream
This quarter, I had the privilege to work on a stretch assignment in the Education Marketing Team, to manage the Exhibit Booth and the dashboard for the Virtual Event Forum for Education Leaders, 2013. It will be held on March 19 (Americas, and EMEA) and March 20 (Asia-Pacific), and will feature sessions with nineteen education thought leaders and innovators who transforming education today.
I didn’t know what I was signing up for other than my colleague, Gary Serda, telling me it was going to be easy. From bi-weekly, weekly, daily meetings, planning an event is anything but easy. However, it’s been a very rewarding experience being able to work with colleagues in the Field, Sales, Events and so many others to learn about their passion and commitment to Education. Read More »
Tags: #ciscoeduforum, byod, edreform, education, tomorrowstartshere
Cisco is pleased to present the Cisco Virtual Forum for Education Leaders, 2013 – a free global conference that K-12 school leaders can attend from the convenience of their desktop or mobile device. Join us on March 19 (Americas and EMEA) and March 20 (Asia-Pacific) to hear education innovators from around the world who are transforming education today. You can participate via live chat, in roundtable panel discussions on leading-edge strategies and practical solutions that are improving the quality of education. The Forum opens with a keynote followed by three breakout sessions for K-12 schools and higher education.
Connecting the Unconnected—Amazing Trends that are Shaping the Future of Education
Today, education systems are facing unprecedented challenges. To address these challenges, education leaders are capitalizing on new technology trends to drive innovation and shape the future of education. This session will explore the impact of these emerging trends on teaching, learning and research in K-12 and higher education. Dr. Larry Johnson, CEO of the New Media Consortium and founder of the Horizon Project, is an acknowledged expert on emerging technology and its impacts on education. His research and insights will help education leaders plan for a rapidly changing future. Ellen Junn, Provost and Vice President for Academic Affairs at San Jose State University, is at the forefront of developing new instructional delivery models. She will provide practical guidance on how new teaching methodologies and alliances can help universities meet their highest aspirations for students.
K-12 Schools Breakout Sessions
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Tags: #ciscoeduforum, byod, collaboration, edreform, education
Whenever I travel for business, I take my tablet along. It connects me to work email, it plays my favorite music and it allows me to catch up on Red Sox games during baseball season. It is also a filled with pre-K apps for my son to learn his numbers and letters in preparation for kindergarten.
This use of the tablet for engaging young minds is probably no surprise to most parents, and it is no secret that tablets are changing the way our children are learning both in and out of the classroom. More and more schools are interested in ramping up the role of technology in the classroom, and with this in mind, we put together a webinar for K-12 educators on the very topic of tablets in K-12 education.
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Tags: Case Study, classroom, deploy, education, K-12, network, networking, school, Tablets, technology, utica, wireless
In just a couple of hours Cisco will be taking part in one of the largest and most important gatherings for the internationalization of tertiary education. Going Global is an open forum hosted by the British Council that attracts over 1200 participants from 80 countries including education ministers, senior policy makers, presidents and vice-chancellors, researchers, international directors and leaders from the business community. This year, the gathering will take place from March 4 until March 6 in Dubai with discussions anchored under the theme: “Global education: knowledge-based economies for 21st century nations”. 220 speakers will share their insights and experiences on three specific tracks: Research and Innovation, Development of skilled knowledge workers, and the Internationalisation of tertiary education.
This year, Cisco has engaged as Gold Sponsor of the summit and as such it will have a very ample presence including a guided visit to the Cisco campus in Dubai, a panel in the main program of the Going Global Summit, and a 12 sqm exhibition stand. During the Cisco Site Visit on March 4, we will take 40 delegates through a deeper understanding of Cisco’s vision for 21st Century learning as well as the latest technologies and solutions that support high quality education, help improve student outcomes and expand research capabilities. Nigel Thrift, the Vice-Chancellor of the University of Warwick will be our guest speaker and we will use the occasion to officially launch our most recent case study on Higher Education transformation: “Powering the Globally Connected Campus ”.
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Tags: education, higher education