For Cisco partners, now is the time to get more deeply involved with Cisco Services.
If you caught Edzard Overbeek’s presentation at Cisco Partner Summit earlier this month, you’ll remember what he and other executives said: for every dollar of Cisco product sold, services can generate an additional $3-$7, dramatically increasing the size of deals and translating into profits. As Edzard, SVP, Cisco Services, explained, when you combine the opportunity presented by consulting services, industry services, platform and analytics services, professional services and technical services, Cisco partners are looking at about $162 billion in addressable market.
So how do partners get there? Edzard joined the Cisco Channels social media team at Partner Summit to talk through what it all means, watch below:
Read on to find out about special Cisco Services offers announced at Partner Summit. Read More »
While I’ve been writing about Cisco Domain TenSM, I’ve been watching the SDN debate evolve in our industry, and I have to say, I’ve had my concerns. Don’t get me wrong – I personally see SDN as an important and very much required evolution (and note: ‘evolution’ – not ‘revolution’) of the networking industry. Being able to extract more value from the network – through, for example, a consistent and broad network API – I mean, who wouldn’t be excited about that! And especially for us in Cisco, with the largest by far networking installed base, the ability to uncover and exploit additional value for our customers from the network can only be a good thing!
As I say, over the past year or two, I’ve been perturbed about lack of discussion across the industry about the adoption and deployment challenges associated with SDN. There is – bluntly – too much “nirvana” or “marketing promises” out there, too much focus on the end result (e.g. “look at our use case, wow isn’t it great”) without discussion of steps required for a success, and too little discussion on the costs and challenges of the design and implementation of SDN solutions (e.g. “took us X man years + $M of investment”). It’s now time to change the discussion.
I was therefore delighted to see Jim Meltzer’s discussion of the issues he was seeing with his clients regarding SDN.
While Day 1 of Partner Summit was all about Cisco’s vision for the future, the partner ecosystem, and partner evolution, today the focus shifted toward technology and services. Day 2’s General Session brought to the stage Padmasree Warrior, Chief Strategy and Technology Officer, Rob Lloyd, President, Development and Sales, and Edzard Overbeek, Senior Vice President, Cisco Services, to talk through Cisco’s innovation and technology, our unique value proposition for customers, and why building a robust services practice around Cisco sales is key to partner profitability.
Partner impressions are some of the most valuable feedback we have here at Cisco. Like yesterday, we took to the halls of the Boston Convention & Exhibition Center to get your perspectives. Here’s what you told us:
Read on for a full recap of Partner Summit Day 2. Read More »
Many of you take part in our annual satisfaction surveys. You share opinions, discuss challenges, and make valuable recommendations. More than 65,000 customers and partners responded to our survey during the first half of FY13. For this installment of the “We’re Listening” blog series, I asked Joe Pinto, Senior Vice President, Technical Services, to review these responses and what we’re doing to improve your Cisco experience.
By Guest Contributor Joe Pinto
While overall feedback from our customers and partners in FY13 has been positive, we know there is a continuous need for improvement. One of the questions you often ask is, “What is Cisco doing to make Cisco easier to do business with?” Here’s a sampling of areas you’ve asked us to address and progress we’re making in those areas: Read More »
“Applications?” I hear you say. ”Why are Cisco talking about application? They’re a networking company!?” If this is what you are thinking, I’m glad you are reading this blog. As we’ve broadened to be an IT company, we in Cisco Services have been quietly building our application migration capability for the past 2 years. And with cloud, as the leading designers of cloud IaaS infrastructure, we in Cisco Services are in a unique position to help you migrate applications to the cloud, where the skillsets required are not only application migration, but a deep understanding of how to enable your applications to genuinely exploit the capabilities of your cloud infrastructure.
Which takes me to the subject for this blog, Domain 8 in the Cisco Domain TenSM framework -- Applications, following on from my Domain 7: Platform discussion the other week. In our view in Cisco Services, (business) applications are the primary reason for the existence of the data center. Applications drive so many of the decision in the other facets of the data center. And when it comes to cloud (which is my theme for this Cisco Domain Ten series), there are additional considerations related to migrating applications to the cloud. Let’s discuss some of these in this blog.