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Erin Hatfield

Global Industries Integrated Marketing Manager

Cisco Meraki

Erin Hatfield is a marketing manager leading the Cisco Meraki global industry strategy. A self-proclaimed word nerd, she has a lifelong passion for storytelling and editing. She has an extensive background developing and managing marketing and communications strategies for various technology providers in the collaboration, IT, professional services, and software development industries.

At Cisco, Erin specializes in creating customer-first marketing strategies designed to attract, convert and retain CxO, IT and LOB customers, spanning websites, email campaigns, long-form pieces, blogs, webinars, newsletters, and social media.

When she’s not writing or strategizing about technology, you can find Erin with her nose in a book, cheering on whatever sport is in season, or binge watching the latest tv craze.

Articles

March 28, 2023

RETAIL & HOSPITALITY

QDOBA serves up improved customer experiences

2 min read

With online ordering and QR code-driven menus leading a restaurant evolution, QDBOA, implemented the Cisco Meraki full stack to transform customer experiences and deliver simplicity, security, and accelerated ROI.

The Role of Cloud Collaboration in Workplace Evolution

3 min read

As small business owners embrace cloud-based collaboration solutions, what benefits can they deliver? And can the shift to the cloud truly help small businesses thrive in this world of hybrid work?

Thriving in Uncertain Times: Technology’s Role in Small Business Resiliency

3 min read

A small business’ ability to quickly adapt to changing circumstances can mean the difference between sink or swim when disaster strikes. The right technology stack can help small businesses quickly shift and better prepare for future business needs.

5 Resolutions for Small Businesses in 2022

4 min read

As we start a new year, what lessons can small businesses apply from the past 18 months to the year ahead? Here are five small business resolutions to consider as we ring in 2022.

“Small Business, Big Solutions” Podcast Launches on Cisco Podcast Network

2 min read

Cisco Small Business launched our “Small Business, Big Solutions” podcast, where listeners can get resources and expertise on how the right technology can help drive business success across all industries.

How Small Retailers Can Improve Customer and Associate Experiences This Holiday Season

4 min read

#SmallBusinessSaturday is just around the corner, and we take a closer look at the technology small retailers need to accelerate digital transformation and improve customer experiences.

Six Tips for Working from Home Productivity

5 min read

This year has taught us a number of lessons – agility, patience, always check your video settings during your work meeting. The global pandemic has caused a shift to a work from home culture for most businesses. But the situation has left many companies wondering about work from home productivity.

Drive business efficiency with secure remote work technology

2 min read

The good news is, with the right technology in place, remote work can deliver benefits across your organization. Cloud-delivered solutions enable remote workers to remain productive and secure while helping drive down costs.

Embrace Digital Transformation for a More Resilient Small Business

3 min read

The 2020 Small Business Digital Maturity Study reveals that digitization is key to business resilience both now and in the future. Here are seven simple steps that can take you from digital novice to digital native.