A digital transformation is already upon us. Customer buying behavior is dramatically different than it was 10 years ago. If you haven’t adapted already, growing your business may require big shifts in the way you do business.
It’s no surprise that your customers prefer to do business online. They are buying more online services, subscriptions, and cloud-based solutions than ever before. This digitization in buying behavior means fewer phone calls and less face time, which can make it difficult to differentiate from your competitors and provide the extraordinary customer experience that consumers have come to expect. While on the surface, these trends may seem like an obstacle to growth, forward-thinking organizations are taking advantage of the digital shift, modernizing their customer engagement model, improving customer retention and growing revenues.
The Cisco Global Customer Success (GCS) organization has been hard at work developing a model for customer engagement that puts our partners front and center in the digital sales process, making it easier for you to sell—and easier for your customers to buy in a digital world. Unifying people, process, analytics, and automation, this proven methodology not only simplifies sales, but also helps to create customers for life. If that sounds too good to be true, or too complex for your business, then you’ll want to attend our January 19 webinar, “How to Automate and Digitize Customer Engagement.”
You’ll learn how data-driven, automated selling motions can help you connect more effectively with your customers throughout their journey with you—from the moment a product or service is purchased; to the point that it is adopted; and across the important upsell, cross-sell, renew, and refresh phases. Through an intelligent approach to digital engagement, you’ll be in position to reach out to the right customers at the right time with the right offers throughout each of these stages. You’ll also discover untapped opportunities, along with new ways to scale your sales practice, reduce costs, and gain greater profitability.
Most importantly, with the right digital strategies and tools, you can help your clients achieve stronger business outcomes, which means they’ll increase their trust in you.
Ready to hear more? Sign up for our January 19 Customer Success Talks webinar.
Webinar Details
Webinar Title: How to Automate and Digitize Customer Engagement
Date and Time: January 19, 11:00am PT
Register: Register Today
Key Takeaways
- Learn how to use digital engagement to nurture sales throughout all phases of the customer journey;
- Harness the power of data to identify new sales and renewal opportunities and proactively address them with your clients;
- Improve product and services adoption to help customers get the most value out of their Cisco investments;
- Scale your business, reduce costs, and increase profits through the use of strategic new tools
http://blogs.cisco.com/partner/partner-success-strategies-how-to-automate-and-digitize-customer-engagement
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