An SEO Strategy Isn’t Complete Without Social
Search and social are different tools. They have different but linked roles. The truth is they are both needed, and they need to work together to influence one another.
Optimize Social Profiles for Better Search Engine Results
Social Media Optimization (SMO) is the practice of building and maintaining social network profiles and activity in ways that are most likely to have a positive effect on one’s search engine rankings, increase brand awareness, drive traffic to web sites, and generate sales and leads. SMO starts with optimized profiles. Public social network profiles tend […]