October 21, 2014


Six “Must-Do”s for Successful Ecosystem Marketing

A partner ecosystem is not just a list of partners. It’s a portfolio of select partners who are selected because of the value they add from one or more of these perspectives: technology, integration, influence, go-to-market, or market access.

January 18, 2013


Service Providers Are Just Getting Started with Big Data

By Kate Griffin, Principal Consultant, IBSG Service Provider Big Data has become top of mind among CxOs,but service providers (SPs) and most businesses today are just beginning to explore data analytics. “Big Data” generally refers to the growing scope of data analytics in terms of the variety, velocity, or volume of data involved. When this […]