adoption

February 7, 2017

PARTNER

Why Customer Success is All About Adoption, Not Addiction

We all know the facts about customer loyalty. It’s easier and less expensive to sell to an existing customer rather than acquire a new one. Loyal customers are also more likely to buy more from you and recommend you to other potential prospects. Take a moment to think about your own customer base. Would you […]

August 16, 2016

PARTNER

Implementing an Adoption Practice Might be the Most Important Thing You Do This Year

Earlier this summer, more than 40 Cisco partners converged in downtown Chicago for the second annual Partner Adoption Workshop—otherwise known as “Adopt Shop.” The two-day event was highlighted by dynamic speakers such as Nick Metah, CEO of Gainsight; Steve Robb, President, Solution Group, LaSalle Solutions; and Steve Reasner, President and COO of LIFTinnovate. Cisco’s top […]

Business, Not Technology, Drives Cloud Adoption – Vertical Cloud Providers Can Increase Momentum

By Uwe Lambrette, Director, IBSG Service Provider Cloud adoption is accelerating at an impressive pace. To gain a deeper understanding of the current rate of change, and the dynamics of cloud’s evolution, the Cisco Internet Business Solutions Group (IBSG) engaged with wide-ranging groups of IT executives and decision makers—first in 2010, and then again in […]