adoption

February 7, 2017

PARTNER

Why Customer Success is All About Adoption, Not Addiction

5 min read

We all know the facts about customer loyalty. It’s easier and less expensive to sell to an existing customer rather than acquire a new one. Loyal customers are also more likely to buy more from you and recommend you to other potential prospects. Take a moment to think about your own customer base. Would you […]

August 16, 2016

PARTNER

Implementing an Adoption Practice Might be the Most Important Thing You Do This Year

3 min read

Earlier this summer, more than 40 Cisco partners converged in downtown Chicago for the second annual Partner Adoption Workshop—otherwise known as “Adopt Shop.” The two-day event was highlighted by dynamic speakers such as Nick Metah, CEO of Gainsight; Steve Robb, President, Solution Group, LaSalle Solutions; and Steve Reasner, President and COO of LIFTinnovate. Cisco’s top […]

Business, Not Technology, Drives Cloud Adoption – Vertical Cloud Providers Can Increase Momentum

3 min read

By Uwe Lambrette, Director, IBSG Service Provider Cloud adoption is accelerating at an impressive pace. To gain a deeper understanding of the current rate of change, and the dynamics of cloud’s evolution, the Cisco Internet Business Solutions Group (IBSG) engaged with wide-ranging groups of IT executives and decision makers—first in 2010, and then again in […]