“Let’s Own It” is the theme for this year’s annual Partner Summit. There will be many great experiences for partners to get fully immersed with the key announcements.

First, there is an annual celebration for Women in Channels. This reception is open to all participants attending Cisco Partner Summit 2022. Oliver Tuszik, our SVP Global Partner Sales and GM Routes to Market leader, will host the reception. The Women in Channels reception is an important activity as it supports diversity across a wide range of industries.  Greater gender equality leads to new products and services, diverse skill sets, profitability, and accelerated innovation. The business landscape benefits from this diversity, and women are playing a large role in shaping future opportunities.

The reception will give you the advantage to network, strengthen relationships, share ideas, and celebrate Women in Channels. I am excited to meet many of you, Tuesday afternoon, November 1, 2022, from 4-5 pm. Registration is required, and can be selected from your Partner Summit 2022 scheduler.

For those of you that know me, I will own the mission to drive out complexity and innovate to drive partner profitability and productivity. We do this by simplifying everything coming from Cisco to partners. In addition to Partner Summit breakout sessions (I highly encourage your participation), I wanted to offer an immersive partner experience that can show all of the recently announced enhancements to the Partner Experience Platform (PXP).

Over the last year, my team has implemented radical changes to shape the experience around what you want – starting with the integration of machine learning, a customer focused mind-set, and outcome-based selling.

We asked: how can we help support partners’ strategic goals? And we always have made partner profitability front and center and work to not only help partners achieve goals but go above and beyond your expectations to shape the experience of the future.

At this special session we would like to walk partners through a journey – and introduce a real-life example – by showing how a connected experience can help guide and accelerate partners to increase profitability with recurring revenue, and business outcome-focused selling.

We have 5 stations available for partners. These are not sequential as we intend partners to focus on the areas that are most important to your business, with:

Build Your Strategy

  • Maturity (Recurring Business Model)
  • Strategic Business Planning

Create Complementary Partnerships

  • Partner Co-Sell

Prioritize Enablement Strategically

  • Enablement
  • Cisco Partner Journeys

Measure Performance Against Strategic Goals

  • Performance & Sales Ops (access controls)
  • Lifecycle Advantage / Success Program Insights

Improve Efficiencies in Ordering

  • Commerce
  • AutoQuote

I invite those attending Partner Summit in-person to participate in this impactful experience (no registration required) on Monday, October 31st, from 3-5pm at the Mandalay Bay – South Seas ballroom (Mandalay Bay South Convention Center – Level 3).

I am super-excited to see you all at Cisco Partner Summit 2022!


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Jose van Dijk

VP, EMEA Partner Sales & Routes to Market

Global Partner and Routes to Market Sales