Avatar

Blair Christie

Senior Vice President and Chief Marketing Officer

No Longer at Cisco

Articles

October 7, 2014

EXECUTIVE PLATFORM

Finding Students’ ‘Voice’ on STEM as part of Cisco’s Day of Action

2 min read

Later this week, four dozen high-school students will gather in an auditorium in North San Jose.  They will stand before a panel of judges, not to sing the latest pop song for The Voice or American Idol, but to blow judges away with their proposals for the next big thing in technology, as part of […]

September 26, 2014

EXECUTIVE PLATFORM

An Afternoon of Marketing Inspiration

2 min read

Last week I had the privilege of attending and speaking at the Ad Age CMO Strategy Summit in San Francisco.  It was great to spend the afternoon with hundreds of fellow marketers who were taking time out of their busy schedules to discuss how brands are innovatively delivering new, fresh ideas to their customers. There […]

July 8, 2014

EXECUTIVE PLATFORM

CONGRATULATIONS, @PADMASREE!

1 min read

It isn’t everyday that you get to send a shout-out to your colleague for being recognized as one of the most influential women in tech by Elle Magazine. Congratulations to Padmasree Warrior! Congratulations also to Elle magazine, for showcasing the growing number of female leaders and influencers who are developing new technology and running technology […]

June 12, 2014

EXECUTIVE PLATFORM

Girls Go Tech at Cisco

1 min read

Yesterday we hosted 80 Girl Scouts from the Girl Scouts NorCal chapter for an afternoon of STEM mentorship.  It was an amazing opportunity for our senior leaders at Cisco to learn from and engage these impressive young women in an Internet of Everything brainstorming session and aspeed mentoring activity.   The enthusiasm that these incredibly […]

May 19, 2014

EXECUTIVE PLATFORM

Cisco Live Kicks Off and the “IoE Machine” Comes Alive!

2 min read

Cisco Live kicked off this morning with more than 20,000 attendees storming the streets of San Francisco and the Moscone Convention Center. I am so excited to be hosting Cisco Live again this year – especially because it’s the 25th Anniversary of this event, and this year we’re back in the city that inspired our […]

May 13, 2014

EXECUTIVE PLATFORM

Cisco GMCC Team – My Gratitude

1 min read

I would like to personally thank the entire Global Marketing and Corporate Communications team at Cisco for the amazing work they do! Because of their tenacity, creativity and dedication to elevating Cisco’s brand throughout 2013, I accepted the Marketer of the Year award for Brand Building on behalf of our team at last week’s Marketers […]

May 12, 2014

EXECUTIVE PLATFORM

IoE Takes to the Highway (and not how you think!) to Transform Marketing

1 min read

You’ve heard us talk a lot about the major value at stake – or increased revenue and reduced business costs – around the Internet of Everything (IoE) for the public sector and various industries including retail, healthcare and manufacturing. But what about the one nearest and dearest to my heart — the marketing and advertising […]

April 24, 2014

EXECUTIVE PLATFORM

Celebrating Girls in Technology – The Power of Mentorship

2 min read

Today is International Girls in ICT Day and Cisco has been celebrating all month long by hosting fun and instructive mentoring events that have been designed to help to...

April 10, 2014

EXECUTIVE PLATFORM

San Jose Students Harness Wind Energy

3 min read

From world premier sailboat racing to wind surfing to flying kites in the park, young men and women in the Bay Area grow up using wind energy in creative and exciting ways. But since early January, teams of students have been challenged with an even bigger task: “Harnessing the Wind” to move water. These days, […]

October 18, 2013

EXECUTIVE PLATFORM

Collaboration: Changing the Way We Work

2 min read

It was not so long ago that people would often have to make difficult choices about their work. Your dream job might open up 3,000 miles away. Your new job means leading a team on the other side of the world. Your day is spent on the road meeting with customers, not in an office. […]

October 15, 2013

EXECUTIVE PLATFORM

#ExecInsights: Innovating in Education – Girl Rising!

3 min read

“I even believe that a woman is more powerful than a man,” said young activist and Nobel Peace Prize nominee Malala Yousafzai to talk show host Jon Stewart last week. Powerful and truly inspirational words, especially coming from a 16-year-old victim of violence.  Her comments left millions speechless (including the not-often-speechless Mr. Stewart) as she […]

June 19, 2013

EXECUTIVE PLATFORM

New Study Reveals How the Internet of Everything (#IoE) Could be The Key to Economic Growth

3 min read

By utilizing the Internet of Everything (IoE), private firms will capture a staggering $613 billion in profits in 2013. How? By taking advantage of IoE to increase efficiencies and create better customer experiences.

June 5, 2013

EXECUTIVE PLATFORM

TOMORROW Starts Here. I hope you are ready for it.

2 min read

Hello Cisco Live attendees!  As your host this year, I am looking forward to seeing you at Cisco Live in Orlando, running June 23rd through June 27th.  We have an incredible time planned for you and already, with record attendance, we are certain this will be the best show yet! This year’s Cisco Live is dedicated […]

April 25, 2013

EXECUTIVE PLATFORM

“Let’s Hear it for the Girls”

2 min read

Girls and careers in information communications technology (ICT).  A contradiction?  Unfortunately that is the case in so many classrooms and companies around the world.    Teenage girls use computers and the Internet similar to boys –  they text, they take pictures on their phones, yet they are five times less likely to consider a technology-related […]