Every Friday, we’ll highlight the most important Cisco partner news and stories of the week, as well as point you to important Cisco-related content you may have missed along the way. Let’s have it.
Off The Top
Andrew Sage, Cisco vice president, Worldwide Partner-Led, has good news for top-performing participants in Partner Plus: you’ll not only be recognized as part of Cisco’s new Winners Circle sales initiative, but you’ll also get to attend a special event at a luxury resort with some of Cisco’s key executives. You heard it right: prime networking, a gorgeous location, and an earnest reward for the hard work that goes into building and executing on Partner Led solutions.
“You leverage the same content the Cisco sales team uses, meaning that partners and the field are on the same page when it comes to the fundamentals of business planning for an account or territory,” Andrew explains. “In turn, you can better manage sales. It’s truly a collaborative learning process that we have seen transform partners from salespeople into more strategic advisors that get at what customers really want and need.”
I hope that you are able to join us at Cloud Connect this week in Santa Clara as we have much to share with you. Cloud Connect is a great show that attracts more than 4,000 industry decision makers, offering an ideal venue for Cisco to share the value of our cloud solutions. Cloud Connect is an opportunity to showcase how we at Cisco are at the forefront of cloud computing, enabling our customers and partners in a world of many clouds. Whether you are building your own private cloud, using services from a public cloud, offering cloud services, or enlisting a hybrid approach, we’re here to have a conversation on how we can help.
In our booth, you’ll find demos on:
Managing Cloud Network Services: This demo shows how a server/virtualization administrator can create a security policy once for a virtual machine and then make sure of enforcement across the network. Cisco Virtual Network Management Center will be used to show how service chaining can take place with the Cisco Nexus 1000V and virtual Cisco Adaptive Security Appliance and Cisco Virtual Security Gateway as virtual machines are turned up and move throughout the data center.
Cloud Automation and Orchestration: Learn how to access a service portal to create a request for virtual machine(s) and provision a bare-metal server. The demo will also show how an administrator can create a service catalogue for users to leverage.
Cloud Computing with Cisco UCS: This solution overview highlights the centralized management with high scalability of Cisco UCS to facilitate building-block entities (policies, resource pools, and templates) for rapid server provisioning.
OpenStack API for the Cisco Nexus 1000V: Exhibit on how we integrate our Cisco Nexus 1000V with open-source hypervisors to allow for the continued evolution of advanced virtual machine networking and cloud management to provide more control, visibility, and programmability for customers.
I have been with Cisco for more than 20 years and have seen incredible growth and change over these two decades – including hundreds of acquisitions that resulted in varying degrees of success for our business. With this recent Cloupia acquisition being strategic to data center management, I thought this would be an opportune time to lend my voice, create a blog, and join the conversation. The increasingly rapid rate of change for data center technology makes this ripe for many interesting blogs, and I hope will spur some commentary from readers. I may have to occasionally throw in some mention of the New York Yankees from time to time – which may also insight some colorful feedback as well.
As we have seen over the past decade, virtualization has transformed the data center as much as any other single technology. Virtualization has brought flexibility and agility to the data center, while reducing the capital expenses required to stand up and maintain the physical environments. This evolution has transformed the value associated with being able to manage complex data center environments through software.
Virtualization is not a free lunch
However, as is the case with many evolutions, these changes have introduced new challenges for IT. The single largest operational cost of managing data centers today is the cost of management and administration of virtual servers. So in many respects the benefits and capital cost savings of virtualization have placed even greater pressure on the ever shrinking IT operational budget.
Why is this happening if virtualization allows users to manage through flexible software? The cause is that virtual environments and assets need to be connected to the underlying physical devices. Often times as dynamic virtualization environments change rapidly, IT staffs are strained to update and reconfigure the underlying connections to the physical devices.
A single pane of glass to manage both worlds
A differentiated approach to help IT organizations more effectively manage the data center is essential to addressing their challenges, and key to that is how physical and virtual environments must be managed together while always aware of each other’s state.
Just as software controls the virtual environment, it should also be connected to the underlying physical devices and the connectivity to virtual environments. Cisco has transformed the way IT manages the relationship between virtual assets and their underlying physical devices. With software such as UCS Manager and Cloupia, IT can dynamically manage physical and virtual assets from a single pane of glass.
Cloupia is the most recent acquisition for Cisco’s Data Center business and is truly a game changer. As our customers look to migrate from standalone infrastructure to a virtual world, to private cloud and hybrid cloud , as well as public cloud, this easy-to-deploy infrastructure management provides provisioning for the physical AND the virtual, across the server, the network, and storage.
Listen to my recent conversation with Dominick Delfino, Sr. Director, leading our Global Data Center Architecture Technology team during Cisco Live Europe in London.
We had some sneak peeks at CiscoLive in London but as you probably know by now, this stuff was just formally announced last week. Several demos worth looking at give you the foundation for what is important. Shashi Kiran is leading this effort and you can always count on a good quote:
“Cisco takes Unified Fabric to the next level delivering compelling customer value in an evolutionary manner, we offer a switch with the industry’s highest 40GbE density per rack unit, the simplest solution for the hybrid cloud model, and the most extensible network controller.”
Interesting….tell us more…
Three areas of innovation: How we Scale (Nexus 6000), how we enable the Hybrid deployment model (Nexus 1000v InterCloud) and how we open it all up with Cisco ONE (Open Networking Environment)
Businesses and Governments are using multiple clouds in different ways. They are moving core functions in to a controlled private or managed cloud. But they are still using public clouds for new services, content and demand spikes. Some large enterprises are becoming specialized cloud providers for smaller businesses, while traditional providers are using different clouds for different tiers of service. These trends are leading to a world of many clouds with numerous service choices from a variety of cloud vendors. For example IT organizations can: