This year at the annual HIMSS conference I had the pleasure of helping to coordinate the Context Aware Healthcare demo located in the Cisco booth. The Context Aware solution brings together location services (RTLS) tracking for equipment and people as well as environmental monitoring, WIPS for security, and our brand new functionality of Connected Mobile Experiences with our partner Meridian.
In our solution materials we noted that the Connected Mobile Experiences provides “an unprecedented way to engage with patients on their smart phones or tablets” but this was my first opportunity to really show many customers the power of indoor GPS and location based notifications and the response was fantastic. Every customer that saw the demo was impressed and in the demos that I was in I would estimate that over 50% wanted their AMs to get them more information on the solution. I also had one customer and also an integration partner come to our booth solely to see this solution.
Cisco also held an internal sales summit prior to the show starting and the feedback that we received after that from our AMs and SEs was the Context Aware Healthcare solution was one of the top 2-3 sessions that was held. It’s clear that the excitement for context-aware, location-based services is building and customers can see the vision of having an solid Cisco wireless network foundation providing not only traditional data and voice services, but also powering vertical solutions such as Context Aware Healthcare.
So you have a Cisco Wi-Fi network: what can you do to get more insight into the people using it? Do you know which part of your venue is more crowded? Ever wondered where people spend the most of the time in your venue? Where have people been before they arrived at your venue?
Whether it is in retail, leisure, travel or manufacturing, anytime there are people interacting with a Wi-Fi environment, there is also potential to improve the user experience--that is, if you can first visualize that interaction.
With the acquisition of ThinkSmart technologies, a leading data analytics company proficient in location data mining, Cisco opens up a new customer base – that of customer oriented marketing. Cisco ThinkSmart Location Analytics solution leverages your existing WLAN infrastructure and can help you gain insight on customer behavior, giving you an opportunity for better sales and operations.
Some exciting things are beginning to transpire in today’s hotel industry. As technology finds its way into nearly every aspect of our lives, it’s important to take a look at the impact mobile device usage has had and continues to have on hoteliers and guests alike. Guests today are more technologically in-tune than ever before, often traveling with multiple devices that they plan to use leisurely, for business or both. These devices are also increasingly moving more data as their radios become more sophisticated, and they have increased battery life and are connecting to even more cloud services. Guests also have increasing expectations that they will always be connected wherever they are.
More smart devices translate to more data crossing the network, and this mass amount of data can be used to gather invaluable guest information for hoteliers, including behavioral insights and on-site property analytics. When collected, measured and used correctly, this data can create a unique and personalized mobile experience for the guest while also creating revenue-growth opportunities for hoteliers.
Whenever I travel for business, I take my tablet along. It connects me to work email, it plays my favorite music and it allows me to catch up on Red Sox games during baseball season. It is also a filled with pre-K apps for my son to learn his numbers and letters in preparation for kindergarten.
This use of the tablet for engaging young minds is probably no surprise to most parents, and it is no secret that tablets are changing the way our children are learning both in and out of the classroom. More and more schools are interested in ramping up the role of technology in the classroom, and with this in mind, we put together a webinar for K-12 educators on the very topic of tablets in K-12 education.
In this week’s episode of Engineers Unplugged, Brian Gracely (@bgracely) of Virtustream takes on the challenge of explaining the industry’s top buzzword, Software Defined Networking, using doughnuts. Seeing is believing:
Welcome to Engineers Unplugged, where technologists talk to each other the way they know best, with a whiteboard. The rules are simple:
Episodes will publish weekly (or as close to it as we can manage)