Since launching Connected Mobile Experiences (CMX) – Cisco’s innovative solution that turns the network into a platform for delivering location-aware, in-venue services – customers have been intrigued. However, CMX could not exist without the Cisco Mobility Services Engine (MSE), a location-aware network appliance to provide location-aware capabilities as well as deep wireless security.
Before I get into the new pricing details, here’s a quick recap of what the MSE can do:
The MSE is a network appliance that takes your wireless network and turns into a platform for delivering cool and innovative location-based services that provide unique business value through online, onsite and social analytics. For example, you can now leverage your wireless network to see how many customers are visiting your store? Are they new or repeat customers? Are long wait times at checkout hurting my business? With the MSE, organizations can even communicate directly with visitors in their venue through their mobile devices. You can now provide wayfinding (indoor GPS) and push relevant content such as offers or coupons directly to your visitors, which in turn can drive revenue gains for the venue.
The MSE does more than location based services – it also has a rich set of network security tools (known collectively as wIPS – wireless intrusion prevention system) that help protect the network from all kinds of attacks. The MSE can not only tell you that there is an attack taking place, but it will tell you which type of attack (“honeypot”), where the attack is coming from, and will also enable the network fight back against the attack (“flood the attacking device with traffic making it impossible for him to do anything”).
We wanted to make this great functionality more accessible and affordable for our customers, so I am happy to announce that we are offering a new pricing promotion for MSE licenses starting now until April 2014.
Here are the basics of the promotion: Read More »
Tags: analytics, base, base location, cmx, connected mobile experiences, Enterprise, enterprise mobility, license, location, location based services, location-aware, mobility, mobility services engine, mse, price promotion, wireless
In the last MSE blog, my colleague Lucy discussed wIPS as a feature of MSE Release 7.4. To further the conversation around Release 7.4, I’m going to describe the new licensing scheme.
We at Cisco believe strongly in the mantra of valuing customer satisfaction. Feedback we received on the Mobility Services Engine (MSE) licensing scheme inspired us to make the following adjustments in a new licensing scheme, which is available as a part of the MSE software release for version 7.4 along with Advanced Location Services:
- AP-based licenses to align with Controller and Cisco Prime Infrastructure: In the earlier releases, you needed to plan and try to predict how many Endpoints you expected on the network before buying the license. Now it’s easier to buy Location Services licenses by simply buying based on the AP count and what services from the MSE you anticipate deploying for your network.
- Simplified WIPS SKUs: Adaptive wIPS licensing scheme was already AP-based so we just reduced the number of SKUs(1-AP, 100-AP and 1000-AP SKUs) for Local Mode and Monitor Mode licenses. Read More »
Tags: access point, advanced location, analytics, AP, aWIPS, Cisco, connected mobile experiences, customer, feedback, license, licensing, licensing scheme, location, location services, mobility services engine, mse, release 7.4, SKU, WIPS
Not surprisingly, product licensing is always a “hot” topic. Four years ago, Cisco introduced Cisco Unified Workspace Licensing which bundles client and server software, licensing, service and software subscription all in a simple, cost-effective package. It has been widely adopted with over 10 million licensed users to date. Building on this success, Cisco invests and dedicates significant resources in analyzing feedback from our customers, analysts and partners to determine how we continue to enhance Cisco’s Unified Communications licensing portfolio.
The number one feedback we’ve heard loud and clear is to make licensing simpler. Save me time and money, Cisco. As a result, for the Cisco Unified Communications (UC) Release 9.0, we focused on simplicity while still providing a level of flexibility to fit different types of user profiles and business needs.
The Cisco UC Release 9.0 licensing model aligns with the way people work and the tools they need to collaborate. With the elimination of device licensing units (DLU), customers can purchase licenses that address the needs of four common user types: desk-less, desk-bound, hybrid, and mobile workers.
In addition, you may have recently heard about our Jabber for Everyone offer, which makes instant messaging and presence available to all users. Read More »
Tags: Cisco, CUWL, license, licensing, unified communications