Not to long ago I was at the Cisco Executive Briefing Center (EBC) presenting to a customer with a co-worker of mine named Bob. It’s not uncommon for us to present together and I enjoy the dual role of going back and forth as I think it makes for a much better experience with customers combining the story of collaboration with real world examples of video. This EBC presentation was the last of the day and on our way out we came across a group of women by the fishbowl. The fishbowl (so aptly named) is a large, round room with glass walls that houses the demonstrations.
We stopped to chat and came to learn that this was a delegation of women working in IT as part of the TechWomen (http://www.techwomen.org) program. TechWomen is a professional mentorship and exchange program developed in response to President Obama’s efforts to strengthen relations between the United States and the Middle East and North Africa. We spent a few minutes asking questions and learning about the program, where everybody was from, and what their interests were in the area of technology.
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Tags: delegation, EBC, IT, join, leadership, Obama, techwomen, TelePresence
Listening is our “North Star” and here at Cisco we are using insights from social listening to help guide and inform our social media strategy and enable meaningful engagements with our customers.
Thanks to everyone who joined us on October 24th for the launch of our new Social Media Listening Center in the Executive Briefing Center. Here are highlights from that event.
“This is the future of how customers engage with companies
going forward, regardless of your industry”
Blair Christie, CMO
We had 60+ attendees that included technology analysts and influencers, 500+ views of the Facebook video stream, and 750+ online conversations related to this event. Attendees learned about the new listening center and how Cisco listens and engages with customers. Read More »
Tags: #ciscolistens, command center, EBC, Executive Briefing Center, social media, social media listening, Social Media listening Center, social media monitoring
Cisco, the leader in networking, is transforming how people connect and collaborate with social media. Cisco has paved the way for employees, customers, partners and visitors to view how we listen and engage via all social channels. Our new Social Media Listening Center is a state-of-the-art interactive experience featuring 6 touch-enabled screens showcasing real-time information about Cisco conversations in the social web. This will continue to enhance how we at Cisco integrate and interact with the voice of the customer as well as increase internal adoption of social media listening.
“We have two ears and one mouth so that we can listen twice as much as we speak.”
Video and Photo by Davythe Dicochea
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Tags: #ciscolistens, command center, EBC, Executive Briefing Center, social media, Social Media listening Center