The highly anticipated Wireless Release 8.0 came out last week, and among the feature updates is a key set of enhancements and new modules for Cisco’s CMX solution that come with MSE 8.0. These updates were designed to build out the breadth of location services available to organizations, as well as improve the user experience for customers working with the CMX solution. These enhancements make five great reasons to upgrade to 8.0 today and test out these new tools and features in your Wi-Fi location deployment:
1. Presence Analytics
This new feature enables the use of a single access point (AP) to determine device presence and dwell time. It provides a simplified way to leverage Wi-Fi technology to Detect, Connect, and Engage your customers. Retail stores, hotels, conference facilities, shopping malls, schools, and even city centers can greatly benefit from Presence Analytics. Unleashing this tool can help customers understand the basic, yet powerful, knowledge of the number of visitors to their space, time spent by the visitors, and frequency of visits. It can even provide a more in-depth look into the movement patterns of their visitors, while within their space, giving an understanding of which areas are most attractive to their client base.
Presence Analytics is very simple to configure by naming the entry, selecting the access point, and setting threshold values. Best of all, the majority of CMX Analytics reports are available automatically. All this allows customers to start using CMX Analytics without having to make any changes to their existing network and get immediate value from it.
2. Enhancements to Guest Access
Those familiar with CMX Connect will know that there are two guest access solutions available to customers with Cisco CMX. The first, CMX Connect, provides organizations with a simple, secure way to provide guest Wi-Fi access. CMX Connect offers the option of custom splash pages using a zone-based captive portal.
In MSE 8.0, we have dramatically simplified how CMX Connect is configured. The administrator only needs to indicate information they’d like collected (such as, name and email), and the zones in which the template will be used. Read More »
The worlds of Digital Analytics and Marketing Analytics have frequently led somewhat independent lives -- with the Digital Analyst spending time looking at digital channels (web/mobile/social), reading out metrics, understanding conversion rates, focused on conversion funnels, A/B and multi-variate testing and the like while the Marketing Analyst was more concerned with Survey Analysis, developing “What-If” simulators for product features and concerning themselves with ROI from campaigns.
There has been an inevitability in the growth in popularity of the digital medium even as more and more content was consumed through digital channels -- and quite naturally, the marketing and advertising dollars followed suit. This graphic from IAB captures this rapid growth: Read More »
If you are a professional photographer or even an amateur like me, you want to have ready access to various control dials on your camera to capture the moment perfectly. Professional cameras provide high level of control to get the best outcome. But there are times when you want to put the camera and the lens in Auto mode or wish that the camera could automate some decisions that make your workflow easier.
Likewise, Cisco Wireless LAN products provides the level of quality, functionality and control that is unmatched and hands-down the best enterprise wireless networking portfolio in the industry. But there are scenarios where it is preferable to expedite wireless configuration with best practices automatically enabled and easy access to data to simplify monitoring and troubleshooting workflow. For example, a small business owner manages his own network or in a K-12 a librarian acting like a part-time IT administrator. This not only provides operational efficiencies for the IT organization but also improves end-user and partner experience.
Cisco WLAN Express Setup is an attempt in this direction. It is now available on 2500 Series Controller (CT2504) starting with software release 22.214.171.124.
It includes three components
Easy-to-use setup wizard: This eliminates the need for console cable and command line setup. Instead, 3-step web-wizard is used to quickly boot strap a Controller and configure employee and Guest WLAN out of the box. Read More »
In 2013, globally, there were nearly 22 million wearable devices generating 1.7 petabytes of monthly traffic. There were about 7 billion mobile-ready devices and connections with mobile network connection speeds that have more than doubled, to 1.4Mbps up from 526 Kbps in 2012.
By 2018, there will be more than 10 billion mobile-ready devices and connections. The average mobile connection speed will nearly double, from 1.4 Mbps in 2013 to 2.5 Mbps and over 4.9 billion devices will be IPv6-capable. There will be more traffic offloaded from cellular networks (on to Wi-Fi) than remain on cellular networks.
I recently returned from my seventh annual Boulder BI Brain Trust presentation. The BBBT as everyone likes to call it, is unique in the business intelligence, data and analytics industry.
Since 2006, the BBBT has advanced this industry by organizing half-day vendor presentations to their over 140 members. During these presentations, vendors such as the Cisco’s Data and Analytics organization, update BBBT members on new strategies, evolving technologies, customer adoption and more. In return the vendors get valuable feedback from the BBBT’s global network of analysts, consultants and academics.
Cisco’s Expanded Data and Analytics Portfolio
Mike Flannagan, General Manager of Cisco’s Data and Analytics Business Group, led off this year by identifying four key trends creating new business opportunities for our customers, as well as disrupting their traditional data management approaches.
Increased speed of business and rising customer expectations
Data is the new competitive battlefield
Data is increasingly distributed
Data at the edge volumes are extreme
Mike then discussed the coming together of Cisco’s data and analytics portfolio over the past year in order to comprehensively address these trends. These solutions include:
Cisco Prime Analytics, the former Truviso products.
Cisco Data In Motion, from the TigerMe acquisition.
Cisco Connected Analytics, a set of packaged analytics applications targeted for specific market segments including retail, healthcare, service provider, city infrastructure, call center, and more.
Billions of Devices Generating Even Bigger Data
Following Mike, Jim Green, CTO for Mike’s group, discussed the data and analytic implications that will result as 30 billion additional devices connect over the network within then next five years.
The business outcome and analytics opportunities from these devices are endless. However the data volumes generated will make even today’s big data seem small. And how all these come together in an already complex data landscape is an Internet of Everything challenge everyone will soon face.
Data Virtualization Advances
Kevin Ott, General Manager of the Data Virtualization Business Unit, and I closed out this year’s BBBT with updates on data virtualization market dynamics, customer adoption trends and our product strategy for maintaining product leadership in this increasingly important foundation technology. Join us at Data Virtualization Day on October 1, 2014, in New York City where Cisco, our customers and prominent analysts will share more on these topics. Sign up soon as space is limited. #DVDNYC
Gain a BBBT Insider’s View
Check out these three sources to gain an insider’s view on Cisco’s BBBT presentation:
Listen to Mike Flannagan and Jim Green’s podcast with BBBT co-founder Claudia Imhoff.
Read acknowledged data warehousing pioneer and BBBT member, Barry Devlin’s blog.
Review over 100 tweets from BBBT members by filtering on #BBBT.
To learn more about Cisco Data Virtualization, check out our page.