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Not long ago, discovering a new vulnerability kicked off a countdown clock. IT and security teams had a grace period to test, schedule downtime, and deploy patches. That era is over.

Relying on fragmented, domain-by-domain infrastructure is no longer a viable defense in an AI-driven world. Fusing security and networking is the best way to protect our customers. And it’s also your fastest path to profitability as a Cisco partner.

Coming off a great week at Cisco Live US, we are delivering the innovations and the financial incentives to help you lead this transition. If you missed Cisco Live, you can register to attend a live recap: AMER | EMEA | APJC.

Cisco Cloud Control: Your unified command center

If you sell, deploy, or manage Cisco infrastructure, the way you work is shifting. Cisco Cloud Control unifies our networking, security, compute, observability, and collaboration domains into a single platform.

Read Alex Pujols’ blog to learn more about how Cloud Control serves partners as both a unified management platform and the ultimate command center for cybersecurity.

For your business, the immediate win is operational simplicity: you can now lead with one Cisco platform across the entire infrastructure stack. Partners will eventually be able to build custom AI agents for high-margin, recurring agentic services.

Always-on defense across the infrastructure

Because AI has accelerated the speed of exploits, we are broadening our LiveProtect coverage across Firewalls, SD-WAN managers, Secure Routers, and Campus Switching.

LiveProtect acts as an immediate shield, protecting Cisco products from vulnerabilities the moment they are found—without requiring reboots, software upgrades, or operational downtime. Combined with Distributed Firewalling in Secure Routers and other security advancements, we are giving you the AI-ready infrastructure critical networks demand.

Maximizing your profitability

Cisco’s depth across domains is a strategic strength, and we are rewarding partners who bring that full stack to their customers.

Not only do you increase your average deal size and deepen customer loyalty, but you’ll also get access to stacked incentives throughout the entire sales lifecycle. From $7,500 Pre-Sales Assessment Rewards to Deal Registration advantages and back-end rebates, learn all about it in the profitability guide. This increased profitability enables partners to reinvest into their businesses, ultimately delivering better outcomes for customers long-term.

You don’t have to navigate these programs alone. The Concierge Deal Support Desk can also help you identify and stack the right incentives for more overall partner value.

The work starts now

The partners who establish themselves as a unified voice of secure networking will lead the conversation. Take advantage of this moment to guide our customers toward a secure network today and an AI-ready, resilient network for tomorrow.

Get started now. Access the latest tools, targets, and conversation resources by visiting the Secure Networking for Partners page on SalesConnect.


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Authors

Ryan Franks

Senior Director, Global Security and Networking Partner Sales

Global Security Sales and Networking