Network visibility is the next big hurdle for broadcasters as they move content production to the cloud in order to satisfy remote production and workers. Cisco ThousandEyes offers end-to-end visibility from the consumer all the way to the application provider.
Bad on-air video is a broadcaster’s nightmare. To get ahead of video’s historical challenges, broadcasters are embracing the SMPTE ST2110 suite of protocols for transport of uncompressed video over IP. This is a big technology shift and the focus has been on Day 0 and Day 1 operations. But planning a broadcast technology transformation doesn’t stop at turn up. Day 2 and beyond needs proper planning.
In this blog series for Broadcasters, top technology challenges, transformation and the value of the ecosystem are explored. With this blog we offer insights and discuss how Cisco innovations help broadcasters deliver higher resolution video, achieve better connectivity, and accelerate ideas to audiences.
The Society of Motion Picture and Television Engineers (SMPTE) develops standards, practices and engineering guidelines to advance the introduction of technology innovation in the media and entertainment industry. Cisco actively contributes to the association with IT and IP based workflows expertise.
For media content creators and broadcasters, speed from content creation to delivery is a business imperative.
With NAB in full force, it would be an epic fail not to swing through the Cisco booth (and Synamedia’s along the way: SU10125).
It’s going to be a fun NAB 2019 in Vegas. Come join us and share in the excitement!
