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Mark Straton

Director of Marketing
Cisco Cloud Calling

Mark Straton is currently the Director of Cisco Cloud Calling Marketing. Mark joined Cisco through the BroadSoft acquisition where he was the Vice President of Corporate and Product Marketing.

For 20 years, Mark held multiple global senior vice president and executive positions at Siemens Communications where he managed the communications software and services marketing for divisions with revenues of up to $4 billion. Mark introduced four major global brands to market, resulting in over 60 million in license sales. He grew UCC services revenues to hundreds of million of dollars and drove Siemens entry in cloud-based UCC.

In addition, Mark served as the Global Senior Vice President of Sales and Marketing at GridPoint in the Internet of Things (IoT) Enterprise Energy Management Systems segment.

Mark has received industry recognition including: Wall Street Journal Innovation Europe Technology Award for LifeWorks, Internet Telephony Magazine’s Top 100 Voices of IP Communications, and has testified before the U.S. Congress on teleworking.

Mark holds a B.A. in Economics from the University of Michigan.

Mark Straton's Articles