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Amy Young

Marketing Manager

Healthcare

Amy joined the Cisco marketing team in 2016 as the Subject Matter Expert (SME) in healthcare, helping translate Cisco’s digital transformation message for our healthcare and life science audiences.

Amy’s 18+ year career in healthcare began in the risk management department of a professional liability insurance company. From there, she went on to hold positions in medical education, pharmaceutical advertising, and clinical trial software marketing. At Cisco, she’s focused on marketing strategy and content development for the U.S. healthcare vertical. With an eye for a good story, she’s passionate about creating B2H (business to human) content that resonates.

Amy lives in Cary, NC with her husband and young daughter. When not working, you’ll find her training for her next half marathon or triathlon – and probably planning a trip somewhere.

Articles

January 11, 2018

HEALTHCARE

Medical device security: Three ways you can act to reduce the risk

2 min read

If 2017 was about ransomware attacks, 2018 will be about cyber attacks on the Internet of Things (aka medical devices). As we begin the year, that's the message we're hearing...

December 20, 2017

HEALTHCARE

The 5 most-read healthcare blogs of 2017: See what you missed

3 min read

What captured the attention of healthcare professionals this year? Well, if our blog is any indication, quite a lot! As 2017 comes to an end, we take a look back at the top five most-read stories on our healthcare blog and what they tell us about the priorities and interests of our audience (Spoiler alert: […]

November 29, 2017

HEALTHCARE

Your technology guide for remote and virtual care: Get the scoop from HIMSS

1 min read

Does your healthcare organization offer remote or virtual care—such as telemedicine—as part of your service offerings? Are you thinking about it? You should be. Gone are the days when care...

November 9, 2017

HEALTHCARE

How one hospital system is stealthily solving security challenges

1 min read

Most of the people who work and receive care at Sentara Healthcare facilities in Virginia and North Carolina didn't notice when the organization underwent a substantial technology infrastructure upgrade. And...

October 12, 2017

HEALTHCARE

Why cybersecurity in the workplace is everyone’s business

1 min read

“If Microsoft calls and asks you for your password…it’s not real, ” said Steve LeBlond, VP of Technology and CTO of Ochsner Health System, while speaking at our Digital Health Summit on October 3. “We [Information Technology] will never ask you to log us in.” Steve was talking about phishing attacks, one of the biggest […]

October 10, 2017

HEALTHCARE

Health IT innovations come to life at virtual event

3 min read

After a while, all of the hopeful press on futuristic health technology can start to feel like, well, hype. Breathless headlines touting telemedicine, artificial intelligence, and related technologies sound cool—but somewhat disconnected from reality. Last week, these perceptions were shattered during our virtual event, “Digital Health Across the Continuum of Care.” On Tuesday, October 3rd, […]

August 17, 2017

HEALTHCARE

2017 Midyear Cybersecurity Report: Top takeaways for healthcare defenders

1 min read

Imagine your worst nightmare: Your healthcare facility is hit with a ransomware attack (like WannaCry or Nyetya), forcing patient care to come to a grinding halt. Now imagine that you’re unable to recover from this attack, because it also took down every system in your organization, including the ones you thought were your safety nets. […]

August 1, 2017

HEALTHCARE

What do providers really think about the EHR?

1 min read

The Electronic Health Record (EHR) has been in the news a lot lately –for some good reasons, and some not-so-good ones. But one thing is clear: The healthcare industry has come to rely on this technology, and we’re not going back. While the financial rewards offered by the HITECH (Health Information Technology for Economic and […]

June 30, 2017

HEALTHCARE

Healthcare hit by global ransomware attack – again

1 min read

Like a nasty strain of antibiotic-resistant bacteria, ransomware reared its ugly head again this week. This attack is called Nyetya, as named by Cisco’s Talos threat intelligence team. (You may have heard it referred to in the press as Petya, but we believe this variant is different enough to warrant its own moniker.) Nyetya is […]

June 16, 2017

HEALTHCARE

Outdated healthcare network? Don’t miss the signs and symptoms

1 min read

Electronic health records. Patient monitoring devices. Imaging systems. Mobile communications. It’s true: virtually every function in your healthcare facility relies on a robust, modern digital infrastructure. Healthy network security is...

June 7, 2017

HEALTHCARE

The prescription for better patient outcomes? Better collaboration.

1 min read

It’s Tuesday, and an orthopedic surgeon in Vail, Colorado and a research scientist in Oslo, Norway are discussing results of the latest study on reconstructive knee surgery. Together, they look at data, review x-rays, and sketch ideas on a whiteboard. By the time they’re done, the surgeon has a new plan for treating a complex […]

May 24, 2017

HEALTHCARE

Celebrate HIPAA compliance like it’s 1999

2 min read

Take a trip with me, if you will, back to the turn of the 21st century – when “digital transformation” was but a gleam in our eyes. Back then, we barely had email at work. The internet was still kind of a novelty. And social media had yet to be invented. (How did we survive?) […]

May 12, 2017

HEALTHCARE

Healthcare Organizations: What You Need to Know About the NHS Cyberattack

1 min read

Today’s news of the cyberattack affecting healthcare organizations—including the National Health Service (NHS)—in the UK, is sobering. Sources are reporting that the ransomware attack has “crippled the health system’s ability to treat patients.” Thousands of non-emergency appointments have been canceled, and ambulances have been diverted to other facilities, leading the NHS to declare the attack […]

May 10, 2017

HEALTHCARE

Healthcare behind bars: Can technology improve outcomes for inmates?

2 min read

Making a trip to the doctor’s office isn’t a whole lot of fun for anyone. But if you happen to be in jail, well, it’s downright grueling. You can probably picture it based on what you’ve seen on TV and in the movies: the searches, the restraints, the uncomfortable bus ride–all part of the reason […]

April 13, 2017

HEALTHCARE

Population Health is Alive! (Despite Policy Uncertainty)

3 min read

Healthcare law in the U.S. is anything but settled. The first effort to repeal and replace the Affordable Care Act (ACA) failed, but what’s coming next?

January 24, 2017

HEALTHCARE

Four ways to overcome telemedicine hesitation

3 min read

  It’s 2017 and we’re still waiting for the flying car (well, one we can afford). However, one futuristic vision is not only here – it’s become a way of life. I’m talking about video communication. Sure, applications like Skype and FaceTime have been popular for a while. But recently, video has exploded into the […]

December 23, 2016

HEALTHCARE

Amid ACA Uncertainty, One Surefire Strategy for Healthcare Organizations

2 min read

If patients are paying more for their healthcare and taking more initiative, they will expect more and will consequently have more choices. What does this mean for healthcare organizations?