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Raising the Bar at Cisco Live 2013 (Orlando) with the Social Media Hub

Cisco Live 2013 (Orlando) was bigger than ever this year. There was a record breaking 20,000 registered customers, partners, press and analysts. More than 200 of our top partners were in the World of Solutions, representing a year-over-year increase in partner participation. Our host was none other than Blair Christie. She informed and wooed the crowd, tying together the major themes and highlighting special details throughout the week. Along with showcasing the latest and greatest Cisco gear, services, and thought leadership, there was something new this year. There was something special—the Social Media Hub.

The Social Media Hub is ready for day 1.

The Social Media Hub is ready for day 1.

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New Study Reveals How the Internet of Everything (#IoE) Could be The Key to Economic Growth

One noted economist believes “the real impact of the electronic revolutions has already occurred.”  We could not disagree more. With over 2B more people and 37B more things planning to join the Internet by 2020, our economic analysis identifies a potential “value at stake” of $14.4 trillion. This number equates to the impact of increased connectedness that the Internet of Everything (IOE) will make possible for private-sector firms over the next decade.  What does that mean?  A potential 21% aggregate increase in profits for the global private sector between 2013 and 2022.

Every day Cisco works with customers to address their technology opportunities and challenges as they focus on driving growth, improving customer experiences and increasing their productivity.  But it’s not just the technology that is driving the benefit to their business – corresponding shifts in strategy around people and information management is driving the gap between the leaders and the followers. In 2013 alone, over $600B in profits are flowing to some of those leaders as they take advantage of the Internet of Everything  -- the intelligent connection of people, processes, data and things

It’s not just our technologies that help customers achieve amazing things in their organization,. With our role as architects for our customers IT strategy, we also have a window on how they use everyone else’s technology.  We see, first hand, what happens when they connect the unconnected  – both people and things – and how these connections generate more data and require new processes as “everything” comes online. We wanted to better understand how the Internet of Everything can help businesses create economic value and how to design a roadmap to take advantage of the increased connectedness.

Today, we’re releasing the results of the Cisco IoE Value Index that begins to tackle these questions.  This index is a global survey of 7,500 business and IT decision makers providing a sense of how well businesses worldwide are doing in their efforts to realize their share of the value at stake in 2013. We surveyed executives from large and midsize firms across nine different industries in 12 of the world’s largest economies, which together represent approximately 70% of global GDP.

How much value are we talking about here? From a business perspective, the results of the IoE Value Index tell us that private firms will capture a staggering $613 billion in profits in 2013.  How?  By taking advantage of Internet of Everything to increase efficiencies and create better customer experiences.  Some highlights to note:

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