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Word of Mouth

August 12, 2019

PARTNER

5 Types of Talk Triggers for Your B2B Strategy

4 min read

Word of mouth is more important than ever. We trust each other twice as much as we trust brands. It’s the most powerful and persuasive form of marketing.

July 2, 2019

PARTNER

Word of Mouth is an Even Bigger Deal for B2B than B2C

4 min read

Ninety-one percent of B2B purchases are influenced by word of mouth. Learn how to leverage "Talk Triggers" -- strategic, operational differentiators that your customers want to talk about.