Cisco Partner Summit 2013 was an amazing event this year, and as you saw throughout the week, we had lots to tell you about the huge opportunity for partners focused on the midmarket.  Partner participation was excellent both live in Boston and at Virtual Partner Summit. Together with Cisco regional leaders, we engaged with more than 1,100 partners during our VPS Dialog Sessions.

Some of the topics covered during our VPS Dialogs: Grow your Business with Cisco sessions included:

  • Midmarket opportunity: 1.4 million midsize customers, $25 billion in potential product revenue and $30 billion in potential services revenue and how Cisco is helping all of our certified partners capture this  opportunity.
  • Enhanced Training:  New SMB Specialization, SMB University and an updated Smart Business Roadmap
  • New Mobile App: Cisco Engage Mobile App designed especially for Select Partners
  • Business Focused Event Series: An opportunity for hands-on product demos and networking with peers
  • Customer Case Studies: Developed by Cisco to promote our partners successes
  • Meraki Acquisition: New cloud offering available for partners

Participating partners responded very positively to polling questions during the sessions. According to the feedback we received:

  • 90%+ of our partners are optimistic about the midmarket opportunity (50%+ are highly optimistic)
  • 75%+ will acquire New SMB Specialization
  • 90%+ will download the New Cisco Engage Mobile App
  • 43%+ believe Meraki will have a positive impact on their business

Take a moment to view my video for additional details!

Visit our new Cisco Midsize Business Solutions website at www.cisco.com/go/midsize and Partner Central Midsize Business Solutions webpages http://www.cisco.com/web/midsize/partners.html to learn more about midmarket products, solutions, services and customers.

Stay tuned as we announce even more support resources, incentives, marketing campaigns and partner community forums for Select Partners in the coming months.   Remember: Today |Tomorrow|Together we can capture this global midmarket opportunity!


Gordon Mackintosh

Director, SMB Sales

WW Partner Organization