Partner-Weekly-Rewind-v2Every Friday, we’ll highlight the most important Cisco partner news and stories of the week, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

In her most recent blog, Sherri Liebo talked about transforming marketing from a cost center within Cisco, to a revenue generating center. By explaining the term “revenue marketing” she opens up the conversation with you on tying marketing into a measurable ROI for your bottom line.

Sherri is striving to help partners understand the changes at Cisco, and use the resources and training we have available to continue making our partnership succeed.

Be sure to join the conversation with Sherri.

Global Unified Communications and Collaboration Survey

In the fourth entry in our series with Dimension Data that focuses on end user adoption and integration of unified communications and collaboration (UC&C) solutions, Nagi Kasinadhuni points out some non-intuitive findings from the related survey.

Focusing on users that bring their own device to the corporate environment and those that have their devices provided by the organization, Kasinadhuni gives his opinion on how those two user groups view corporate oversight of their devices.

Be sure to check out his interview and give your thoughts on his conclusions.

Collaboration Partner Launch Highlights

Be sure to check out the latest Cisco Collaboration portfolio updates. The updates, along with the resources and webcast replays from the most recent Collaboration Partner launch are now available.

Good Reads

Keep An Eye Out


David Durham

Content Strategist