Cisco Blogs / Priscila David
Systems Engineer Director US Commercial East Area
Priscila David has 20 years of experience leading winning technical sales teams and developing next generation technical sales models in the High Tech industry. Currently, as Systems Engineer Director of US Commercial Northeast for Cisco Systems, Inc., she is responsible for driving nearly $1.8B in revenue annually through the technical sales of its products and services to businesses spanning small, mid-sized and large organizations. Her organization consists of an integrated team of 145 Systems Engineers who are focused on customer adoption of new technologies and architectures including Application Centric Infrastructure, Internet of Everything, Collaboration, Cloud, Security and Unified Access.
Priscila brings a wealth of international experience and perspectives to the business, having led technical sales teams in Brazil and Canada. Most recently, she led the entire Engineering organization for Cisco in Canada. Prior to that, she led the Service Provider Engineering team for Cisco in Brazil, which represented 60% of the Cisco’s business in Brazil.
As one of Cisco’s senior female leaders in the Sales Engineering Organization, Ms. David has developed a passion for evangelizing the significance of women’s involvement in engineering and technology fields. Her engagement in inclusion and diversity initiatives included her leadership role on Cisco Canada Access Network (iCAN) in 2007 and more recently her role in co-founding Cisco Empowered Women’s Network in 2012.
Priscila is very proud of her engineering roots. She was a Route & Switch CCIE from 99-06. She has a Computer Engineering Degree from the University of Sao Paulo and also completed an Executive MBA from Kellogg School of Management in 2007. Priscila loves NYC where she resides and is a passionate world traveller. She enjoys spending time with family and friends in her home country Brazil.