Cisco Blogs


Cisco Blog > Collaboration

Register Now: Using Social Media to Sell More, Faster

Facebook, Twitter, LinkedIn - all social media tools that have created a cultural shift in how we communicate. But can they help you sell? The answer is yes.

If you are responsible for sales or marketing, this event is for you.

During this free WebEx, our panel of experts will help you make sense of how social media and how it can have a positive impact on almost every aspect of sales. Social media is influencing buying behavior and can help you move customers through the buying cycle faster.

Reserve your spot today. Register here.

Brian Fetherstonhaugh, Chairman and CEO of OgilvyOne will facilitate a panel of thought leaders who will share their knowledge and experiences in using social media to create powerful sales strategies. Read More »

Confessions: Cisco's Debra Chrapaty Talks about the Power of Collaboration

Blurring the lines between work and home is something Debra Chrapaty knows well. She's the Senior Vice President of Cisco's Collaboration Software Group and while she "works" in San Jose, she lives in Carmel Valley - a sweet 80 miles away.

How does one function as a Cisco executive while living that far from the office? She does it through radical collaboration - an intelligent blend of Cisco tools that allow her to be responsive and connected. Debra decided to put together a short video (broken into two parts) to describe how she is a "radical collaborator" and how you can be one too! Read More »

Cisco Helps Zone Labs Transform Their Use of Social Media for Customer Care

Zone Labs is using Cisco SocialMiner to track social media sites such as Facebook and Twitter, increase customer engagement across the social media landscape and increase revenue. In the video below, Zone Labs CEO Petter Etholm describes Zone’s new social media strategy with Cisco SocialMiner. Cisco and Zone will be hosting a multi-city TelePresence fireside chat with press and analysts tomorrow to talk further about the changing nature of customer service and the customer-led revolution in customer relations.

Read More »

Tags: , , , ,

In Collaboration, the network matters

The network matters. Without it many of the devices and applications we use in our daily lives would not be available. Without the right quality, they would not be attractive or usable. This holds true for voice, data, and video networks, and even more so for converged networks.

At Cisco our approach is to make the network a platform for experiences. When a functionality is better handled out of the device or application, because of optimization or capacity concerns, we make it available in the network. When devices or applications come with new capabilities, we make sure the network recognizes them and makes them available end to end.

This simple philosophy is very far reaching, and we are seeing its benefits with Medianet. It is easy to understand why auto-configuration, call admission control for video, and session recording, just to pick a few, are services which enable multiple applications while maintaining consistency and allowing optimal use of the network capabilities and bandwidth.

A few weeks ago at Cisco’s Collaboration Summit we announced new solutions. They all drive value from the network, including VXI, the Virtual Experience Infrastructure. In very novel ways, Cisco is aiming at making virtualization easier, and delivering a better user experience at a lower cost. This is what the Cisco network is all about.

Tags: , , , , ,

Creating a Virtualized Collaborative Workspace with Cisco VXI

Cisco Virtual Experience Infrastructure, or VXI, is a end-to-end, open desktop virtualization system designed to more easily and quickly deliver the benefits of scalable, manageable virtual desktop models in an enterprise, without sacrificing rich media experiences that users require for effective collaboration.

Listen to Cisco's VP of Marketing for Data Center and Virtualization, Ben Gibson, discuss the benefits of Cisco's new announcements around VXI.

httpv://www.youtube.com/watch?v=Smk2Pzy2kLA

Read More »

Tags: , , ,