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Pokemon Go

August 25, 2016

INNOVATION

Pokémon Go: 5 Innovation Lessons from this Augmented Reality Check

4 min read

Whether Pokémon Go is a fad or new franchise, the social phenomenon shows how to spot, adapt, and lead market transitions.

Game on!!!

2 min read

This weekend, I evinced a big change in my youngest daughter. She emerged from her summer couch potato cocoon and blossomed into an active youngster chasing after fictional creatures in natural sunlight. Within 2 days of its launch, Pokémon Go had number of users almost at par with Twitter, the popular social media network that […]