We had the honor of setting the stage at Cisco Live EMEA, where we proudly showcased our strategic partnership between Cisco and IBM during the PSOCX-1756 session. It was a momentous occasion, emphasizing the collaboration and the innovative solutions we’re bringing as a unified force.

During the session, we emphasized the need for a digital-first business model driven by the transformative power of artificial intelligence (AI), with a recent Cisco survey of 6,000 customers revealing that 97% consider AI an imperative for their operations and leveraging partnerships to create innovative solutions tailored to customer needs is the way forward.

Albert Sagarra and Plamen Tomov from IBM joined us onstage to offer a deeper look into our solution portfolio and how we’ve harnessed Cisco Customer Experience (CX) solutions to elevate IBM’s Technology Life Cycle Services (TLS). Here are key session highlights:

  • Integration of Cisco’s Partner Lifecycle Services: This integration amplifies the value IBM’s TLS brings to the table, enhancing the customer experience.
  • Harnessing AI: IBM’s use of Watson AI in providing accurate, reliable customer support highlights the company’s commitment to leveraging advanced technology.
  • Leveraging Cisco’s Telemetry: This allows IBM to gain unparalleled visibility into network operations, leading to performance optimization and preemptive problem-solving. The partnership between IBM and Cisco is crucial for the digital transformation journey, offering a robust, reliable framework for businesses to navigate the digital landscape. By leveraging the Cisco CX portfolio, IBM has amplified its services, providing businesses with the tools they need to succeed in the digital age.

Our partnership with IBM is a testament to the transformative power of strategic alliances. Watch the full session recording to learn more about how we are leveraging each other’s strengths, setting new standards in the industry, driving innovation, enhancing customer experiences, and accelerating digital transformation.


Watch the Full Session Recording from Cisco Live EMEA


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Pete Davis

Global Director

CX Partner Model