We’ve heard you LOUD and CLEAR! You asked for more support to lead with HyperFlex in the marketplace. You highlighted 3 key areas: Profitability, Productivity, and Simplicity.

I recently had an opportunity to talk with some key leaders in our Global Partner Sales Go To Market (GTM) and Marketing Teams around the key areas I mention above, and how Cisco is addressing those areas for our Partners.

Profitability is your—and Cisco’s—#1 goal

Because your profitability is our number one goal, we’re always trying to find ways to help you engage with customers in new ways to capture more margin, stay relevant, and position yourself for future success.

“Profitability is the number one topic in every single partner conversation I am in,” said global leader of Cisco Compute Platforms Sales GTM, Laboni Dziak. “We’ve spent many days and nights mapping out ways to ensure our partners are profitable with our Global Partner Programs. The new HyperFlex Express and HyperFlex Specialization Partner discounts offer our partners upfront profitability. There’s no guesswork, no gray area. We want you to win, with Cisco HyperFlex!”

Helping our partners keep pace with customers’ demands

Customers’ needs are evolving faster than ever before, creating a demand for better, faster technology. And we’re here to support you as you keep pace with customer needs.

“Stressing the output is the key to improving productivity,” said global HyperFlex Sales GTM leader, Lindsay Gallagher. “We asked ourselves, ‘How can we streamline the initial input for Partners so they can focus on sales output?’ With pre-discounted PIDs, fewer DSA requirements, competitive pricing, and one-stop shop resources, there has never been a better time to lean in with HyperFlex! Let’s GO!”

Reducing complexity—and making it easier to do business

Technology is becoming more and more complex, but there’s no reason why the resources that help you deliver that technology should be just as complicated.

“The very essence of Cisco Hyperflex (compute, virtualization, storage, and networking in a single cluster) was engineered to deliver a platform that empowers IT teams to do more with less,”. said seller enablement for Hybrid Cloud and Compute leader Kyle Monin. “Our partners deliver our platforms with a similar goal to reduce complexity to our customers. We are delivering streamlined resources and programs to our partners with the same intent–, from HyperFlex Express to our HyperFlex GO sales center–, empowering our partners to deliver an answer to each customer’s unique need, in the simplest way possible.”

Driving business acceleration for our Partners

As I highlighted in my previous blog, Partners can feel reassured that our continued innovation in this portfolio spans from Silicon to SaaS, with a continued focus on simplifying hybrid cloud operations, next- level observability, and accelerating cloud native deployments. As you will see with the NEW assets we’ve created, the opportunity to accelerate your sales motions with Cisco has never been better. We want you to lean in with us and take advantage of every incentive we have, so that we can continue to drive profitable sales motions, innovations, and opportunities together.

Below you’ll find a recap of some of the key investments we’ve made to drive business acceleration for our Partners.

 Cisco HyperFlex Hyperconverged Infrastructure

Profitability and Productivity Innovations:

  • NEW Cisco HyperFlex Express: Profitable & Flexible cloud “lead-with” offer for Partners.
  • NEW Cisco HyperFlex Programmatic Discounts: Market competitive discounts for partners to provide competitive pricing at your fingertips
  • Cisco HyperFlex Partner Sales Center: A one-stop shop to help guide partners through the entire sales cycle

Solution and Diversity Offerings:

  • NEW Cisco HyperFlex systems with 3rd Gen AMD EPYC TM processor diversity


Cisco Intersight Resources:

Supporting Resources:

Partner Resources:


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Brian Shoda

Senior Director, Data Center & Cloud

Global Partner Organization (GPO)