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Susan Friedman

Marketing Lead - Americas

Cable Broadband and Media Field Marketing

Susan Friedman leads Cisco’s Cable Broadband and Media Field Marketing for the Americas Region.

With insights gained from over 25 years in the Telecom industry, Susan is a proven brand builder with expertise in global product launch, digital campaigns, change management and experiential marketing.

In previous roles she has created stories that built brand awareness and drove demand.

Susan holds an MBA from Emory University and did her undergraduate work at Rutgers University.

Articles

Five Broadcasting Technology Transition Factors to Consider

4 min read

Broadcast engineers are facing many technology decisions. Designing and managing a media workflow that's flexible and efficient through every stage of content production has numerous factors to consider. This blog discusses 5 broadcasting technology trends and the impact on technology choice.

September 10, 2019

SP360: SERVICE PROVIDER

Cable-Tec Expo: Opportunity is now for Business Services, Broadband and Mobile Backhaul An Interview with Cisc …

3 min read

I caught up with Morgan Bondon, Cisco’s Vice President of Cable Broadband and Media Sales for the Americas and chatted with him about the opportunity for Cable Operators, Cisco’s plans for SCTE-ISBE Cable-Tec 2019 and how Cisco will enable the transition ahead of us.