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Susan Daffron

Marketing Manager

Small Business Product Marketing

Susan Daffron works in the Small Business Product Marketing group and writes lots of content to help our customers understand why Cisco is the right technology partner to grow their businesses. She has a special appreciation for this market segment because she's run a small business herself and knows what it's like to be the head of administration, marketing, and IT, who is responsible for everything. When she's not busy working on Cisco marketing copy, she spends time writing novels and taking her dogs on long walks to help ensure that they sleep through Webex calls.

Articles

December 22, 2020

SMALL BUSINESS

A Holiday Small Business Sing-Along

Sometimes it’s easy to overlook how complete the Cisco Designed small business portfolio really is. So with apologies to partridges everywhere, here’s a holiday Cisco product retrospective from all of us to all of you. Feel free to sing along and read more about how you can simplify your IT.

December 10, 2020

SMALL BUSINESS

5 Ways Small Businesses Can Use Webex for More Holiday Cheer

This year, it’s unlikely you’ll be hosting a big holiday party for your customers at your small business. But if you have Webex, there are many ways you can celebrate the season and show appreciation virtually. Here are a few ideas. Have a virtual holiday party. One of the biggest things a lot of us […]

November 24, 2020

SMALL BUSINESS

Think and Act Differently to Support Small Businesses

After Thanksgiving, when your thoughts turn to holiday shopping, I encourage you to support small businesses on #SmallBusinessSaturday, which is this coming Saturday November 28.

November 13, 2020

SMALL BUSINESS

Why Digitally Mature Small Businesses Have an Advantage

The size of your business shouldn’t limit the technology you can use, which is why Cisco has increased our focus on helping small businesses. Our Cisco Designed portfolio of simple, secure solutions is curated and priced to help small businesses connect and collaborate securely.

October 29, 2020

SMALL BUSINESS

Cisco Partners Can Help Assemble the Pieces of the Small Business IT Puzzle

Owning a small business can be overwhelming because everyone expects you to have all the answers. But no one is an expert in everything. As a business grows and changes, inevitably technology marches on and equipment gets old. When you started your company, you probably didn’t think you’d have to be an IT expert. But […]

October 13, 2020

SMALL BUSINESS

Coping with Working from a Small Home Office

The Cisco Designed portfolio allows small businesses to get enterprise-grade technology with affordable, pay-as-you-go pricing. With powerful collaboration and security solutions from Cisco, small business owners can make sure that employees stay connected and productive, no matter where they’re located.