Cisco Blogs
Stephen Lawrence
Stephen Lawrence
Director, Global Velocity & Distribution Marketing
Global Partner Marketing
Stephen Lawrence leads Cisco’s global marketing strategy for the Velocity segment, driving growth across the mid-market and small business landscape—Cisco’s largest, fastest-moving market opportunity, delivered almost entirely through the partner ecosystem.
His organization orchestrates modern go-to-market motions to, with, and through the channel: full-funnel demand generation, turn-key sales play enablement, digital buying journeys, and customer intelligence grounded in how SMB and mid-market buyers evaluate and adopt technology today. Stephen’s philosophy is rooted in shared success: Cisco’s growth and partner profitability are the same equation. He focuses on transforming complex strategy into high-velocity activations partners can immediately monetize—accelerating time-to-market and driving measurable pipeline.
Articles
Partner Summit 2026 revealed our SMB & Mid-Market Velocity Growth Engine, built to help you scale seamlessly. By leveraging our new sales plays, automation, and marketing support, we’re making it easier than ever to win and grow together.
