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Swetha Velamuri

Leader, Product Management, Data Center Networking

Data Center Networking

Swetha Velamuri is a Product Manager at Cisco focusing on IP-based Media and Broadcasting. Swetha has over 14 years of experience in the networking industry. In the past, she held different functional roles in Technical Leadership and Engineering Management while bringing various bleeding-edge technologies such as Cisco ACI and MVPN to market. Her areas of expertise include Multicast, MVPN and IP Fabric for Media Broadcasting. Swetha holds a Masters in Computer Science from Texas Tech University.

Articles

September 5, 2025

PARTNER

Cisco Validated Design for Panasonic: A Blueprint for IP Media Success

5 min read

Cisco and Panasonic partner on a validated design for media broadcasters, creating a reliable and scalable IP infrastructure for high-resolution video and future-proof live production workflows.

April 13, 2023

PARTNER

Cerebrum and NDFC Integration: The Next Chapter of the Cisco and EVS Media Partnership

4 min read

The integration of EVS Cerebrum and Cisco NDFC not only simplifies management of IP-based production workflows and network infrastructure for media, but also provides deep visibility and monitoring capabilities enabling operators to easily identify and troubleshoot issues effectively.

IP for Broadcasters: Broadcasters Get Enhanced and Simplified Operations with Cisco and Nevion

6 min read

The transition to internet protocol (IP) networks from SDI (Serial Digital Interface) has been underway in the broadcast industry for some time. Nevion and Cisco have partnered to deliver world-class, future-proof, and multi-location IP-based Media Solutions to support both studio production and remote production use cases.