Sandeep Parekh


Global System Integrators - Cisco AppDynamics

A seasoned business and technology leader with over 22 years of experience spanning various leadership roles in software sales, channels, and consulting. Half of his work experience has been towards managing direct sales and territory. He later changed to a strategic role of managing large partners, i.e., Global System Integrators and Managed Service Providers, to drive business growth and increase the organization’s market share globally. Instrumental in formulating the partner strategy and leading teams to build multiple managed services programs by embedding Cisco AppDynamics products in the partner’s IP platforms and service offerings and driving the partner-led GTM motion to deliver incremental growth.


May 24, 2023


Relevance of Observability for SAP and its cross-functional integrations

3 min read

Conversations at SAP Sapphire 2023 spotlighted the importance of Observability for SAP as businesses and partners continue digital transformation journeys.