Privacy is a Key Enabler of Trust
Organizational leaders increasingly recognize that privacy is more than a compliance exercise – it is a business imperative that is tied to customer trust.
Articles
Generation Privacy
The Cisco 2023 Consumer Privacy Survey highlights the increasing number of consumers, particularly younger generations, who are acting to protect their privacy.
Privacy’s impact continues to grow, but more remains to be done
Read the Cisco 2023 Data Privacy Benchmark Report to learn how organizations continue to get returns from investments.
Data Transparency and its Impact on Customer Trust
The Cisco 2022 Consumer Privacy Survey explores what organizations can do to earn and build trust with customers who want more transparency and control of data.
Privacy Becomes Mission Critical
The Cisco 2022 Data Privacy Benchmark Study, drawing on responses from over 4900 organizations in 27 geographies, is our fifth annual review.
Building Consumer Confidence Through Transparency and Control
The Cisco 2021 Consumer Privacy Survey explores what individuals are doing to protect their privacy, impact of regulations, attitudes on pandemic-related data and use of personal information in Artificial Intelligence.
Privacy Comes of Age During the Pandemic
The Cisco 2021 Data Privacy Benchmark Study examines privacy's role in helping organizations navigate the pandemic while exploring changes in privacy investments and benefits, the importance of privacy legislation, and emergence of privacy metrics being reported to executive management.
Maintaining Data Privacy in the Age of COVID
The Cisco 2020 Consumer Privacy Survey finds that most consumers want privacy protections maintained despite the pandemic, and many have stopped buying from companies who don’t adequately protect their data.
From Privacy to Trust and ROI
The latest Cisco Data Privacy Benchmark Study provides groundbreaking research and insights on keeping data safe, earning customer trust and maximizing investments in data privacy.