Luca Ferraro

Luca is an international leader with over 30 years of IT experience working in sales, channel business development, services and marketing and of those 17 working at Cisco Systems. Luca has also mentored several startups and most recently acted as a judge for the 2024 UN ITU-driven AI for Good Innovation Factory North America/Silicon Valley startup competition. In the last couple of years Luca has been fully focused on driving sustainability outcomes for customers with global responsibility, spending most time with customers in Europe where sustainability is a fundamental business driver. Luca is passionate about sustainability and tries to walk or take public transport to his destination whenever possible. Luca grew up in Rome, Italy, then went on to live in the UK, France and Spain, where he is currently lives. He has a BA(Hons) First Class degree in Business Studies from the University of Sheffield (UK), a Global Executive MBA from IESE Business School and last year obtained the Certificate in Sustainability Business Management from the University of Cambridge, UK.