James Cronk


Enterprise Business Group, EMEAR

James Cronk was appointed as the Head of Enterprise for Europe, Middle East, Africa and Russia, responsible for leading Cisco’s largest vertical segment through creating and executing against a strategy to ensure growth expectations are met across the Theatre. Central to this is the building of digital industry solutions, focusing on developing executive relationships in strategic accounts, partners and business units, driving innovation through mapping Cisco technology to vertical industry issues and scaling key business messages to Cisco's Enterprise customers.

James has obtained 20 years of experience and knowledge within the financial services and IT industry. Having graduated in Business and Finance, he started his career in Chartered Accountancy before moving into Management Consultancy with a core focus on business transformation and change management in banking. James has since worked for a number of large banking software and consultancy organisations focusing on a range of retail and corporate banking fundamentals. This included Executive management roles for both S1 and Corillian Corporation, driving the successful international expansions of corporate and retail Internet and Multi-Channel Banking initiatives. During his role at S1, James was responsible for two of the largest Internet banking projects in the UK in the late 1990’s covering both Corporate and Retail deployments. As part of these deployments, a separate Joint Venture between the banks and related technology companies was created to host the solutions as a service offering to the market.

Prior to joining Cisco James worked as a Board Director for Aconite Technology, a highly regarded international software and consultancy house where the key focus was to help drive transformation and business growth through innovation in security and payment systems. James was responsible as an executive sponsor for a number of strategic projects including Royal Bank of Scotland, Lloyds TSB, First Data International, MBNA Europe and DBS Hong Kong.

James has a successful track record within the retail and corporate banking sector driving change and innovation through high value solutions and consultancy projects. He has extensive experience of developing relationships with both domestic and international organizations and proven experience of communicating at senior and executive management level.


July 26, 2016


The Need to Be Modern and Flexible

1 min read

IaaS (infrastructure as a service) and PaaS (platform as a service) are new to the financial services vocabulary. They stand to dominate the discussions around the digital evolution. Banco Bilbao Vizcaya Argentaria, S.A or BBVA has been the focus of global industry attention as they develop a modern digital platform to become a more flexible […]

May 10, 2016


Hackers Are Challenging Banks Every Day

1 min read

$81 million is what was stolen, undetected, out of a Bangladesh Bank account at the Federal Reserve Bank of New York. Unbelievable how the malware modified the SWIFT software and bypassed validity checks. This Bangladesh Bank breach highlights the wide range and new, creative ways hackers are innovating. And the challenges in protecting the financial […]

April 18, 2016


Fintech Advancements in this Era of Digital Disruption

1 min read

Retail banking in Europe is undergoing a fundamental shift due to on demand access, mobile technology and video banking. How will the retail banking industry take the branch model and move it to wherever the customer happens to be, any time, any where?