James Brannan

Sr. Manager, Product Management

Cable and Mobility Technical Marketing

James “JB” Brannan is a Sr. Manager, Cable and Mobility Technical Marketing at Cisco Systems. In this role he supports Service Providers worldwide with expertise spanning technologies such as DOCSIS, CCAP, RPHY, 5G, and Cloud. With over 25 years of industry experience, JB has been active in the Cable Industry space and advising Service Providers Cisco (formerly Scientific Atlanta) for the past 14 years. His background is in the sales and marketing of access products in international markets, and his passion is to evangelize new technologies for his customers. Prior to Cisco, he worked as the Director of International Sales for a technology startup based in Atlanta, Georgia. JB got his start as a Hardware Engineer for Hayes Microcomputer products, maker of the famed Hayes Modems. JB holds a Bachelor of Science in Electrical Engineering from the Georgia Institute of Technology and an MBA in International Business from Georgia State University. JB currently resides in Gainesville, GA with his wife and eight (yes, eight) children. When he is not working, he enjoys coaching youth athletics and brewing beer, though not at the same time.


November 17, 2021


Achieving Symmetrical Gigabit Speeds Over Cable

2 min read

Over the past 12 to 18 months, the Cable industry has been put to the test, and come out shining. As millions of people adapted to working and learning from home, cable networks held up and enabled the unprecedented transition. But the transition was not without its challenges.

October 11, 2021


Cisco Cable and Mobility at SCTE Expo

1 min read

The SCTE Cable-Tec Expo virtual experience runs from October 11-14. Cisco will again have a presence, complete with speaking engagements, video demos, white papers, and more! We hope to "see" you there!