Ivor Diedricks

Sr. Product Manager - Enterprise Switching

Enterprise Networking Group (ENG)

Ivor Diedricks is a Senior Product Manager, responsible for the Cisco Catalyst Switching platforms.

He is the product owner for the Catalyst 9000 series, Cisco’s fastest ramping product in history, 2017 and 2018 CRN Overall Product of the Year, and 2018 Pioneer Award winner. He is co-author of the book “Cisco Catalyst 9000 – A new era in Intent-Based Networking”. As a Product Manager, his focus is on delivering highly differentiated platforms which meets and exceeds current and emerging customer and market needs. His responsibilities include Portfolio Strategy, Roadmap, Portfolio P&L, product Definition and life-cycle, and Market/Competitive analysis.

Ivor has a varied background in the Networking industry performing roles such as Product Management, Systems Engineering, and Consulting in diverse markets including Service Providers, Enterprises, and SMBs. He joined Cisco in 2005.


March 12, 2019


Open programmable architecture delivering value beyond connectivity

4 min read

In our last blog, we discussed how Cisco delivers consistency and simplicity, with integrated security, across Enterprise domains. Now, get ready to discuss in more detail how this is done.

January 16, 2019


Delivering Consistency, Agility, and Operational simplicity across Enterprise domains

3 min read

Wouldn’t it be nice if the network infrastructure were consistent across Switching, Routing, and Wireless to make the deployment and operation of the network easier? Find out how Cisco is the only proven vendor in the market to deliver this consistency end-to-end across Enterprise campus and branch networks.

July 23, 2015


Cisco extends market leadership for Unified Access with revolutionary ASIC

5 min read

Cisco innovates in the industry’s largest product line Cisco Unified Access is about converging wired and wireless networks to improve scale and quickly launch new services with new levels of security and compliance. When Cisco launched the Catalyst 3850 and WLC 5760 Controller in January 2013, it stood alone in the market for truly converging […]

New US Patent formally granted for Unique functionality in Cisco SMB Switches

1 min read

Deploying a Voice over IP network can be daunting given all the technologies required to deliver consistently high voice quality. This becomes especially troublesome as the network grows and more network infrastructure and endpoints are added. Cisco has found a unique solution to this problem and has formally been granted a patent for these technologies […]

Understanding the different types of Ethernet Switches

8 min read

Ethernet Switches are broadly categorized into two main categories – Modular and Fixed Configuration. Modular switches, as the name implies, allows you to add expansion modules into the switches as needed, thereby delivering the best flexibility to address changing networks. Examples of expansion modules are application-specific (such as Firewall, Wireless, or Network Analysis), modules for […]

You’d be amazed at what you can get for $10K

2 min read

As an SMB, you thought there are solutions/options completely out of your range – 10 Gigabit, Virtualization, Stacking, 16TB Storage, POE+, Layer 3, etc. If I told you you can get all of the following (an entire future-proofed feature-rich SMB network with Storage) for under $10K, what would you say? Network Infrastructure: 20x 10-Gigabit Ethernet […]

“Wow, I had no idea Cisco had these products”

2 min read

As the product owner, one comment I get most of all is “Wow, I had no idea Cisco had these products“. This is the case even though we ship well over 20 million switch ports delivering hundreds of millions of dollars in revenue per year in this portfolio – to customers in all geographies, markets, […]