Cynthia Price

Vice President, Marketing


Owner of Cynthia Price Consulting as well as current VP of Marketing for Litmus, a tech company which provides the leading email workflow and collaboration platform for marketers. Cynthia is a results-driven marketing leader with a passion for authenticity and an obsession with conversions. Proven track record building funnel-based programs through content, events, technology, advertising and digital optimization. Firm believer in creating a remarkable brand experience at every touch point. Great conversions always start with great connections. She is an expert in email marketing having spent more than ten years of her professional career directly working with the largest email providers in the world.


October 19, 2020


Are You Prioritizing Your Email Marketing?

2 min read

All marketers will agree that when it comes to dependable, predictable marketing channels, email marketing is always at the top of the list. Hovering at around $42 in return for every $1 spent (DMA, 2019), you just can’t ignore the load it carries in your marketing mix. But it’s a little unfair to compare email […]